Lithuanian Vodka Gold. Black Edition Bottle Decor

Lithuanian vodka Gold. Black Edition Bottle decor is an award-winning packaging design that exemplifies the harmonious fusion of traditional Lithuanian folk art with contemporary aesthetic sensibilities. Created by designer Asta Kauspedaite, this sophisticated bottle decoration draws inspiration from traditional Lithuanian motifs, specifically incorporating rhombus and herringbone patterns composed of small squares, which are reimagined through a modern lens. The design's distinctive visual identity is achieved through a carefully curated color palette of black and gold, symbolically representing the product's unique filtration process through coal and golden filters. Employing advanced production techniques including water-based lacquer coating, hot stamping, and silk printing, the 700ml bottle design, measuring 70mm in width and 310mm in height, demonstrates exceptional technical precision and artistic refinement. The design's cultural significance lies in its ability to transform historical folk art elements into a contemporary luxury aesthetic while maintaining authentic Lithuanian cultural references. This innovative approach to packaging design earned recognition with a Gold A' Design Award in the Packaging Design category, acknowledging its outstanding contribution to the field of packaging design. The design successfully balances commercial appeal with cultural heritage, creating a product that serves both as a source of national pride for Lithuanian consumers and as an attractive souvenir for international audiences, while exemplifying excellence in modern packaging design through its sophisticated interpretation of traditional elements.

Author: Adam Dawson

Keywords: premium packaging, Lithuanian heritage, contemporary design, cultural fusion, luxury spirits, folk art modernization

SOURCES:
https://competition.adesignaward.com/33145

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