Parallel Remolding Sales Center

Parallel Remolding Sales Center is an innovative architectural and interior design project that exemplifies the harmonious fusion of neoclassical aesthetics with contemporary design principles, completed in 2018 in Jinan, China. This 500-square-meter space demonstrates a sophisticated approach to commercial interior design through its intensive and flowing integration layout, where open linkage-type zoning creates an expansive spatial pattern without functional interference. The design philosophy draws inspiration from Jinan's natural springs, incorporating natural elements such as stone and wood seamlessly integrated with metallic components. The space features a minimalist front desk adorned with metal textural lines, three-dimensional geometric wall treatments, and carefully curated lighting arrangements that create unique rhythmic aesthetic qualities. The design's distinctive characteristics include simplified lines replacing traditional ornate carvings, creating a space that maintains sophistication without complexity. The project encompasses multiple functional areas, including a thoughtfully designed sand table area and book bar, which showcase a perfect balance between traditional and modern aesthetic sensibilities. The negotiation area particularly emphasizes the dual combination of traditional and modern aesthetics, achieving a harmonious expression of rationality and sensibility. This exceptional design work, recognized with a Bronze A' Design Award in the Interior Space, Retail and Exhibition Design category, demonstrates outstanding achievement in spatial organization, material selection, and aesthetic innovation, setting new standards for commercial interior design while maintaining cultural relevance and functional practicality.

Author: Adam Dawson

Keywords: sales center design, interior architecture, neoclassical modern fusion, commercial space design, spatial flow concept, luxury retail environment

SOURCES:
https://competition.adesignaward.com/94569

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