Strange Poster Series

Strange Poster Series is an innovative graphic design project that explores the intricate relationship between stand-up comedy and audience perception through a sophisticated visual communication approach. Created in 2019, this series employs a distinctive mathematical concept utilizing XYZ axes to represent time, emotion, and violation factors, resulting in a diagram-based visual style that effectively communicates complex social interactions. The project, which earned a Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category, demonstrates a scholarly approach to analyzing how humorous situations in stand-up comedy are perceived differently across various collective identities. The series, measuring 279mm x 431mm, combines quantitative and qualitative research methodologies to examine intersectional perspectives and ongoing social changes driven by collaborative shifts. Designer Danyang Ma's thoughtful integration of infographic elements and diagrammatic representations creates a visual narrative that bridges the gap between academic analysis and artistic expression. The poster series stands out for its ability to provoke meaningful discourse about social perception while maintaining visual coherence through its systematic design approach. This work represents a significant contribution to the field of visual communication design, particularly in its exploration of how graphic design can effectively communicate complex social phenomena and research findings through a carefully structured visual language that emphasizes both analytical rigor and aesthetic appeal.

Author: Adam Dawson

Keywords: visual communication design, stand-up comedy analysis, infographic design, mathematical visualization, social perception research, exhibition poster design

SOURCES:
https://competition.adesignaward.com/99331

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