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Light - Discovering Umbria

Light - Discovering Umbria Typographic Book by Paul Robb is a winner of the 2020 Bronze A' Design Award in Print and Published Media Design.

Light - Discovering Umbria is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.

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Light - Discovering Umbria Typographic Book by Paul Robb Bronze Print and Published Media Design Award Winner 2020

Light - Discovering Umbria Typographic Book

After the devastating earthquake of 2016, the Umbria Region of Italy required a reposition of its communications. This catalog is that journey displaying the cultural riches of unknown areas of the territory. Each of the section index pages was designed focusing on communicating that storytelling. Although mainly a photography journey of light and unseen culture, the textual part of the catalog has been treated to balance the visual story.

Light - Discovering Umbria Typographic Book by Paul Robb Bronze Print and Published Media Design Award Winner 2020
Bronze Print and Published Media Design Award Winner 2020 Light - Discovering Umbria Typographic Book
Light - Discovering Umbria designed by Paul Robb
Light - Discovering Umbria - Bronze Print and Published Media Design Award Winner
Paul Robb's Light - Discovering Umbria Typographic Book
Bronze Print and Published Media Design Award Winner 2020 Light - Discovering Umbria Typographic Book
Light - Discovering Umbria designed by Paul Robb
Light - Discovering Umbria - Bronze Print and Published Media Design Award Winner
Paul Robb's Light - Discovering Umbria Typographic Book

Featured Design

Light - Discovering Umbria by Paul Robb

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Typographic Book

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Print and Published Media Design Award Winner in 2020.


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Bronze Winner

Light - Discovering Umbria Typographic Book

Light - Discovering Umbria is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Light - Discovering Umbria is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Light - Discovering Umbria splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.


Winner Designer

Paul Robb

Paul Robb

Paul Robb is a Creative Director and Type designer with over 30 years of experience, and is a Professor of Graphic design at the University of Perugia, and a Professor on the MA Brand design course of the Academia of Perugia. Since 2000 he is Creative Director for Salt&Pepper an award-winning multidisciplinary contemporary graphic design studio focused on transforming brands and businesses. Expressiveness and authenticity are the basis of his work which is completed with a balanced fusion of creative design and technology. In 2020 he started S6 Foundry which develops creative fonts by designers for designers. Based in Italy they are an independent contemporary digital type foundry crafting retail typefaces for use in digital and print applications. His work has been exhibited throughout the world and his poster designs are held in permanent museum collections. He regularly collaborates with film directors, advertising agencies, institutions, and type designers around the world.

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Winner Client

Salt & Pepper

Salt & Pepper

Based in Perugia central Italy, we infuse design and technology with a human element, creating experiences that capture and expand upon our clients’ visions. Over the past 20 years, we have created and developed, integrated solutions, campaigns, and products for a diverse portfolio of brands, both in the private and public sectors, in Italy and internationally. I have developed brands, websites, mobile and tablet apps, events, documentaries, viral films, digital installations, games, retail experiences, social media channels and even found time to produce some advertising. Our work has been nominated 3 times for the prestigious Italian ADI Design Index - Compasso d’oro 2014,2016,2020, once for UI & UX and the second and third for branding and communications. In 2019 we were awarded Gold by A’ Design Award in Advertising, Marketing, and Communication Design Category by the International Design Academy. Nominated for the Designer of the Year by the IAD (International Association of Designers). Our work has featured in both design compendiums and publications and exhibited both nationally and internationally.


Light - Discovering Umbria Typographic Book by Paul Robb Bronze Print and Published Media Design Award Winner 2020

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Light - Discovering Umbria Typographic Book

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Salt & Pepper, the brand behind Paul Robb's award-winning work Light - Discovering Umbria Typographic Book, exemplifies the success that print and published media design brands can achieve through the A' Design Award. By winning the Bronze A' Design Award, Salt & Pepper has demonstrated its commitment to good design, innovation, and creative excellence.
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"Light - Discovering Umbria Typographic Book" - Bronze A' Design Award Winner


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