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Hybrid Beauty

Hybrid Beauty Womenswear Collection by Moon Chang is a winner of the 2020 Golden A' Design Award in Fashion, Apparel and Garment Design.

Hybrid Beauty is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs.

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Hybrid Beauty Womenswear Collection by Moon Chang Golden Fashion, Apparel and Garment Design Award Winner 2020

Hybrid Beauty Womenswear Collection

The design of Hybrid Beauty collection is to use the cuteness as the survival mechanism. Founded cute features are ribbons, ruffles, and flowers, and they are remade by traditional millinery and couture techniques. This recreates old couture techniques to modern hybrid, which is romantic, dark, but also eternal. The whole design process of Hybrid Beauty promotes sustainability to create timeless designs.

Hybrid Beauty Womenswear Collection by Moon Chang Golden Fashion, Apparel and Garment Design Award Winner 2020
Golden Fashion, Apparel and Garment Design Award Winner 2020 Hybrid Beauty Womenswear Collection
Hybrid Beauty designed by Moon Chang
Hybrid Beauty - Golden Fashion, Apparel and Garment Design Award Winner
Moon Chang's Hybrid Beauty Womenswear Collection
Golden Fashion, Apparel and Garment Design Award Winner 2020 Hybrid Beauty Womenswear Collection
Hybrid Beauty designed by Moon Chang
Hybrid Beauty - Golden Fashion, Apparel and Garment Design Award Winner
Moon Chang's Hybrid Beauty Womenswear Collection

Featured Design

Hybrid Beauty by Moon Chang

Core Functionality

Womenswear Collection

Accolades

Fashion, Apparel and Garment Design Award Winner in 2020.


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Golden Winner

Hybrid Beauty Womenswear Collection

Hybrid Beauty is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Hybrid Beauty is expected to be a praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Hybrid Beauty creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.


Winner Designer

Moon Chang

Moon Chang

Moon Jung Chang earned her master of fine art degree at Fashion Institute of Technology of school of grad study (2017-2019), as a first cohort. When she graduated, she won the first prize from the department due to the excellent works.When she graduated, she won the first prize medal from the department due to the excellent works. She earned her BFA fashion design from Pratt Institute in New York (2016). When Moon entered Pratt, she received $96,000 scholarship, and awarded as Seemann-Burse Fund scholarship recipient because she placed in the President list annually, and she has graduated from Pratt with honors and received Pratt Circle Award. Moon’s aesthetic focus on the dichotomy between beauty and ugliness is an invaluable asset of her own visual vocabulary as a designer. The massive size and weight of black with cute elements such as a flowers, bows, and ruffles create the tensions of contrasts and emphasize the aesthetic of massive minimalism as well as the cuteness in ugly ways.

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Winner Client

Moon Chang Design Studio

Moon Chang Design Studio

Moon Chang is the NY based young emerging designer. She earned her MFA degree at Fashion Institute of Technology 2019, as a first cohort. When she graduated, she awarded the department first prize winner. Moon won many prestigious competition such as H&M Design Awards semi finalist, the winner of CAAFD, Cotton Inc. competitions. Her works were featured on Vogue Italia, NJAL, Modernism Magazine, Schon, Bullett, Alpha, Flawless, IM, Yoko, WWD, Zinc, and L'Offiiciel. Moon’s aesthetic focus on the dichotomy between beauty and ugliness is an invaluable asset of her own visual vocabulary as a designer. The massive size and weight of black with cute elements such as a flowers, bows, and ruffles create the tensions of contrasts and emphasize the aesthetic of massive minimalism as well as the cuteness in ugly ways.


Winner Brand

Moon Chang

Moon Chang

Moon Chang is the NY based women’s wearable couture brand. Moon Chang is born with a passion for the beauty of minimal and maximal lifestyle.We design modern art pieces by using the colors, black and pink, and with a focus on quality and timeless fabr

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Hybrid Beauty Womenswear Collection by Moon Chang Golden Fashion, Apparel and Garment Design Award Winner 2020

Read The Inside Story

Discover in-depth story of the Hybrid Beauty, a Womenswear Collection designed by the highly esteemed Moon Chang, awarded with the very prestigious A' Fashion, Apparel and Garment Design Award. Explore more about the intricate details and the story behind this unique Womenswear Collection now.

Hybrid Beauty Womenswear Collection

Resources for Journalists

Press Kit Downloads

Download the comprehensive press kit for Hybrid Beauty, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Hybrid Beauty Womenswear Collection.

Press Releases

Read the official press release announcing Hybrid Beauty as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Hybrid Beauty Womenswear Collection's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Hybrid Beauty at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Hybrid Beauty Womenswear Collection.


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Moon Chang Design Studio, the brand behind Moon Chang's award-winning work Hybrid Beauty Womenswear Collection, exemplifies the success that fashion, apparel and garment design brands can achieve through the A' Design Award. By winning the Golden A' Design Award, Moon Chang Design Studio has demonstrated its commitment to good design, innovation, and creative excellence.
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"Hybrid Beauty Womenswear Collection" - Golden A' Design Award Winner


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