Iron Logo

Better Coffee

Better Coffee Corporate Identity by Jiayi Lu and Sha Feng is a winner of the 2023 Iron A' Design Award in Graphics, Illustration and Visual Communication Design.

Better Coffee is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.

Explore This Amazing Work

Better Coffee Corporate Identity by Jiayi Lu and Sha Feng Iron Graphics, Illustration and Visual Communication Design Award Winner 2023

Better Coffee Corporate Identity

Better Coffee is a young and energetic coffee brand. The founder of the brand is very accustomed to butterflies. Her dream is to make delicious coffee that attracts butterflies. Therefore, designers used the butterfly element in the establishment of the brand image and used sky blue to represent the unique fresh taste of coffee. Simple design and elegant tones allow customers to deeply feel the joy and comfort brought by coffee.

Better Coffee Corporate Identity by Jiayi Lu and Sha Feng Iron Graphics, Illustration and Visual Communication Design Award Winner 2023
Iron Graphics, Illustration and Visual Communication Design Award Winner 2023 Better Coffee Corporate Identity
Better Coffee designed by Jiayi Lu and Sha Feng
Better Coffee - Iron Graphics, Illustration and Visual Communication Design Award Winner
Jiayi Lu and Sha Feng's Better Coffee Corporate Identity
Iron Graphics, Illustration and Visual Communication Design Award Winner 2023 Better Coffee Corporate Identity
Better Coffee designed by Jiayi Lu and Sha Feng
Better Coffee - Iron Graphics, Illustration and Visual Communication Design Award Winner
Jiayi Lu and Sha Feng's Better Coffee Corporate Identity

Featured Design

Better Coffee by Jiayi Lu and Sha Feng

Core Functionality

Corporate Identity


Iron Logo

Iron Winner

Better Coffee Corporate Identity

Better Coffee is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Better Coffee is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Better Coffee is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.


Winner Designer

Jiayi Lu and Sha Feng

SoFeng Design Studio is a comprehensive Design studio established in Italy in 2016. In March 2018, Suzhou SoFeng Culture Media Co.,Ltd. was registered in suzhou,China. The company focuses on all creation related to art design and is committed to creating beautiful and comfortable business experience and life aesthetics for customers and the public with our inspiration and design.

View Winner Profile

Winner Client

Better Coffee

Better Coffee

Better Coffee is a young and energetic coffee brand. The founder of the brand is very accustomed to butterflies. Her dream is to make delicious coffee that attracts butterflies. Therefore, we used the butterfly element in the establishment of the brand image and used sky blue to represent the unique fresh taste of coffee.


Better Coffee Corporate Identity by Jiayi Lu and Sha Feng Iron Graphics, Illustration and Visual Communication Design Award Winner 2023

Read The Inside Story

Discover in-depth story of the Better Coffee, a Corporate Identity designed by the highly esteemed Jiayi Lu and Sha Feng, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique Corporate Identity now.

Better Coffee Corporate Identity

Resources for Journalists

Press Kit Downloads

Download the comprehensive press kit for Better Coffee, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Better Coffee Corporate Identity.

Press Releases

Read the official press release announcing Better Coffee as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Better Coffee Corporate Identity's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Better Coffee at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Better Coffee Corporate Identity.


Learn More

Discover the power of good design.

Learn More

Elevate Your Graphic Brand with the A' Design Award

Gain Global Recognition, Boost Credibility, and Attract New Customers and Media to Your Graphics, Illustration and Visual Communication Design

  • Showcase your best graphics, illustration and visual communication design work to a global audience
  • Gain credibility and trust with prestigious awards
  • Benefit from extensive media coverage and exposure
  • Attract new customers and partners
  • Receive expert feedback and evaluation
Enter Your Graphic Brand Now
Better Coffee, the brand behind Jiayi Lu and Sha Feng's award-winning work Better Coffee Corporate Identity, exemplifies the success that graphics, illustration and visual communication design brands can achieve through the A' Design Award. By winning the Iron A' Design Award, Better Coffee has demonstrated its commitment to good design, innovation, and creative excellence.
Better Coffee

"Better Coffee Corporate Identity" - Iron A' Design Award Winner


Discover Now

Designer's Portfolio

Explore other works by Jiayi Lu and Sha Feng

Jiayi Lu and Sha Feng

Category Exploration

Explore Graphic Award.

Graphic Award

Join A' Design Award

Feel Good with A' Design Award : It's completely FREE to sign up for an account, Without any obligations to upload a design or nominate a work. Uploading your work is FREE, and you keep your copyrights. Getting a Preliminary Score is FREE and confidential, with no obligations to nominate. If you decide to nominate, there's a one-time fee to have your work voted by grand jury panel. If you win, there are no contractually obliged "winner fees". The comprehensive A' Design Prize is provided FREE to winners!

Sign-Up for Free Now Discover A' Design Prize

Preliminary Deadline Ends in:

Days
Hours
Minutes
Seconds

Don't miss the opportunity to get a FREE Preliminary Score for your design!

Get Your Free Preliminary Score Now

Register now to receive:

  • Indicative and free preliminary scores
  • Additional jury feedback and suggestions
  • Opportunity to improve your presentation

The registration process is simple:

  1. Create a free account
  2. Upload your design for free
  3. Receive your Preliminary Score within a few days