Shuang Gou Sheng Fang
Shuang Gou Sheng Fang Alcoholic Beverage Packaging by Yunlin Dai, Chenchen Li and Ruidong Hua is a winner of the 2023 Bronze A' Design Award in Packaging Design.
Shuang Gou Sheng Fang is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.
Explore This Amazing WorkShuang Gou Sheng Fang Alcoholic Beverage Packaging
Shuanggou Shengfang is a product of Shuanggou Zhenbaofang series, which pioneered "free blending" in the baijiu industry. The highlight is that the product is divided into two bottles, one large and one small, which can be consumed by consumers either on their own or by blending the small bottle of 68% ABV Virgin liquor into the large bottle of average ABV liquor, resulting in a more flavourful drink. The packaging is decorated with a diamond-shaped gems to symbolize the arranged densely and neatly distilleries, while the feathered fan used by the sages to highlight sages style of the product.
Featured Design
Shuang Gou Sheng Fang by Yunlin Dai, Chenchen Li and Ruidong Hua
Core Functionality
Alcoholic Beverage Packaging
Accolades
Packaging Design Award Winner in 2023.
Bronze Winner
Shuang Gou Sheng Fang Alcoholic Beverage Packaging
Shuang Gou Sheng Fang is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Shuang Gou Sheng Fang is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Shuang Gou Sheng Fang splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Winner Client
Jiangsu Shuanggou Distillery Co., Ltd
Situated in Suqian City, Jiangsu Province, the hometown of Chinese baijiu, the company Jiangsu Shuanggou Distillery CO.,LTD sits in shuanggou town, a thousand-year-old town surrounded by the Huai River and Hongze Lake, and is produced in the Xiacaowan area of Shuanggou, which has the longest winemaking history in China. It is a renowned Chinese spirits which was rated as the first-class liquor at the first national brewing industry conference in 1955. In 2021, with a brand value of RMB 19.964 billion, Shuanggu Distillery was ranked 9th in the "2021 China brand value evaluation information list (light industry)".
Read The Inside Story
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Shuang Gou Sheng Fang Alcoholic Beverage PackagingResources for Journalists
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Press Releases
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Jiangsu Shuanggou Distillery Co., Ltd
"Shuang Gou Sheng Fang Alcoholic Beverage Packaging" - Bronze A' Design Award Winner
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Designer's Portfolio
Explore other works by Yunlin Dai, Chenchen Li and Ruidong Hua
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