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Gorgeous Frontier Highway

Gorgeous Frontier Highway City Promotion by Zhuang Li is a winner of the 2022 Iron A' Design Award in Graphics, Illustration and Visual Communication Design.

Gorgeous Frontier Highway is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.

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Gorgeous Frontier Highway City Promotion by Zhuang Li Iron Graphics, Illustration and Visual Communication Design Award Winner 2022

Gorgeous Frontier Highway City Promotion

China National Highway G331, runs along the China northern border, which is a thousand-mile frontier defense road in Heilongjiang province, China. Just as the slogan says, "Incredible Nature, Amazing Heritage" which means animism perceives all things as animated and alive, experience the extraordinary four seasons on this gorgeous highway. The designer used it as starting point, made originality a top priority in this new brand image for G331.

Gorgeous Frontier Highway City Promotion by Zhuang Li Iron Graphics, Illustration and Visual Communication Design Award Winner 2022
Iron Graphics, Illustration and Visual Communication Design Award Winner 2022 Gorgeous Frontier Highway City Promotion
Gorgeous Frontier Highway designed by Zhuang Li
Gorgeous Frontier Highway - Iron Graphics, Illustration and Visual Communication Design Award Winner
Zhuang Li's Gorgeous Frontier Highway City Promotion
Iron Graphics, Illustration and Visual Communication Design Award Winner 2022 Gorgeous Frontier Highway City Promotion
Gorgeous Frontier Highway designed by Zhuang Li
Gorgeous Frontier Highway - Iron Graphics, Illustration and Visual Communication Design Award Winner
Zhuang Li's Gorgeous Frontier Highway City Promotion

Featured Design

Gorgeous Frontier Highway by Zhuang Li

Core Functionality

City Promotion


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Gorgeous Frontier Highway City Promotion

Gorgeous Frontier Highway is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Gorgeous Frontier Highway is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Gorgeous Frontier Highway is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.


Winner Designer

Zhuang Li

Zhuang Li

Graduated from advertising College of Communication University of China D&AD, ADC member Creative Director, Institute of Visual Design and Education, Capital Normal University Beijing 2022 Official Design consultant team Beijing Design Society executive director unit Distinguished lecturer of Academy of Fine Arts, Tsinghua University, Central Academy of Fine Arts, Beijing Institute of Fashion Technology, Capital Normal University, Beijing Forestry University, Beijing Union University, Gengdan College, Beijing University of Technology So far, I have provided various design services of brand innovation or brand expansion for many global multinational enterprises active in the Chinese market. Our clients include: Beijing Winter Olympic Games, China National Railway Group, Shenzhen Metro Group, Guangzhou Metro Corporation, Heilongjiang Communications Investment Group, China Internet Conference, Huiyuan Group, Hanhou Group, CCTV, Ministry of Culture, Ministry of Foreign Affairs, Wanda Group, etc His works have won many awards, including the Red Dot Design Award in Germany, the Golden Award in GRAPHIS Yearbook in New York, the TDC Award in Tokyo, the Chaomont International Graphic Design Festival in France, the Brno Graphic Design Biennale in The Czech Republic, the Silver Award in Taipei Design Award, and the Bronze Award in Kan Tai-keung Design Award

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Winner Client

China National Highway G331

China National Highway G331

China National Highway G331, runs along the China northern border, which is a thousand-mile frontier defense road in Heilongjiang province, China. Just as the slogan says, “Incredible Nature, Amazing Heritage” which means animismperceives all things as animated and alive, experience the extraordinary four seasons on this gorgeous highway. The designer used it as starting point, made originalityatop priorityinthis new brand image for G331.


Gorgeous Frontier Highway City Promotion by Zhuang Li Iron Graphics, Illustration and Visual Communication Design Award Winner 2022

Read The Inside Story

Discover in-depth story of the Gorgeous Frontier Highway, a City Promotion designed by the highly esteemed Zhuang Li, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique City Promotion now.

Gorgeous Frontier Highway City Promotion

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Press Kit Downloads

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Press Releases

Read the official press release announcing Gorgeous Frontier Highway as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Gorgeous Frontier Highway City Promotion's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Gorgeous Frontier Highway at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Gorgeous Frontier Highway City Promotion.


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China National Highway G331, the brand behind Zhuang Li's award-winning work Gorgeous Frontier Highway City Promotion, exemplifies the success that graphics, illustration and visual communication design brands can achieve through the A' Design Award. By winning the Iron A' Design Award, China National Highway G331 has demonstrated its commitment to good design, innovation, and creative excellence.
China National Highway G331

"Gorgeous Frontier Highway City Promotion" - Iron A' Design Award Winner


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