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Cong Tai Baijiu

Cong Tai Baijiu Beverage by Wen Liu and Junyi Xiao is a winner of the 2020 Silver A' Design Award in Packaging Design.

Cong Tai Baijiu is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.

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Cong Tai Baijiu Beverage by Wen Liu and Junyi Xiao Silver Packaging Design Award Winner 2020

Cong Tai Baijiu Beverage

The design uses modern and traditional elements to transfer a fashionable effect. The design of the label uses the shape of a rat and a coin to convey a rich and auspicious idea. The outer ring of the label design is decorated with a light shape to create a lively effect. The bottle is made of the ceramic. The surface texture of the bottle is marble. The design combines the Eastern with the Western culture to create a sense of fashion. The design tries to convey a Chinese zodiac culture and presents a complete product characteristic.

Cong Tai Baijiu Beverage by Wen Liu and Junyi Xiao Silver Packaging Design Award Winner 2020
Silver Packaging Design Award Winner 2020 Cong Tai Baijiu Beverage
Cong Tai Baijiu designed by Wen Liu and Junyi Xiao
Cong Tai Baijiu - Silver Packaging Design Award Winner
Wen Liu and Junyi Xiao's Cong Tai Baijiu Beverage
Silver Packaging Design Award Winner 2020 Cong Tai Baijiu Beverage
Cong Tai Baijiu designed by Wen Liu and Junyi Xiao
Cong Tai Baijiu - Silver Packaging Design Award Winner
Wen Liu and Junyi Xiao's Cong Tai Baijiu Beverage

Featured Design

Cong Tai Baijiu by Wen Liu and Junyi Xiao

Core Functionality

Beverage

Accolades

Packaging Design Award Winner in 2020.


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Silver Winner

Cong Tai Baijiu Beverage

Cong Tai Baijiu is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Cong Tai Baijiu is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Cong Tai Baijiu is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.


Winner Client

He Bei Han Dan Cong Tai Wine Business Co.,Ltd

He Bei Han Dan Cong Tai Wine Business Co.,Ltd

He Bei Han Dan Cong Tai Wine Co., Ltd. is a national large-scale brewing enterprise. Congtai Liquor as the main product was named after the symbol of the Han Dan city and the famous address "Cong Tai" of the Warring States Period. From 1979 to 1988, it was awarded the "National Quality Wine" and won the National Quality Award Silver Medal, "Chinese Culture Famous Wine" and "Hebei Province famous trademark". The company has the reputation of “Maotai in the south, Congtai in the north” and “the first wine in Hebei” in the mind of consumers.


Cong Tai Baijiu Beverage by Wen Liu and Junyi Xiao Silver Packaging Design Award Winner 2020

Read The Inside Story

Discover in-depth story of the Cong Tai Baijiu, a Beverage designed by the highly esteemed Wen Liu and Junyi Xiao, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Beverage now.

Cong Tai Baijiu Beverage

Resources for Journalists

Press Kit Downloads

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Press Releases

Read the official press release announcing Cong Tai Baijiu as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Cong Tai Baijiu Beverage's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Cong Tai Baijiu at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Cong Tai Baijiu Beverage.


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He Bei Han Dan Cong Tai Wine Business Co.,Ltd, the brand behind Wen Liu and Junyi Xiao's award-winning work Cong Tai Baijiu Beverage, exemplifies the success that packaging design brands can achieve through the A' Design Award. By winning the Silver A' Design Award, He Bei Han Dan Cong Tai Wine Business Co.,Ltd has demonstrated its commitment to good design, innovation, and creative excellence.
He Bei Han Dan Cong Tai Wine Business Co.,Ltd

"Cong Tai Baijiu Beverage" - Silver A' Design Award Winner


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Designer's Portfolio

Explore other works by Wen Liu and Junyi Xiao

Wen Liu and Junyi Xiao

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