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Pony Pack Tea

Pony Pack Tea Packing by Xiang Qian, Deng Zhehao and Yao Wenliang is a winner of the 2020 Silver A' Design Award in Packaging Design.

Pony Pack Tea is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.

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Pony Pack Tea Packing by Xiang Qian, Deng Zhehao and Yao Wenliang Silver Packaging Design Award Winner 2020

Pony Pack Tea Packing

The core concept of this project is developed from the characteristics of tea product inheritance and development over a long period of time. Based on this, the inheritance and improvement in the process change of tea products are conveyed by the change of the style of Chinese characters in different ages. It is worth noting that the difference between Chinese characters and Western languages is that Chinese characters, in addition to their character recognition function, are pictographic and semantic, which makes them have a deeper meaning.

Pony Pack Tea Packing by Xiang Qian, Deng Zhehao and Yao Wenliang Silver Packaging Design Award Winner 2020
Silver Packaging Design Award Winner 2020 Pony Pack Tea Packing
Pony Pack Tea designed by Xiang Qian, Deng Zhehao and Yao Wenliang
Pony Pack Tea - Silver Packaging Design Award Winner
Xiang Qian, Deng Zhehao and Yao Wenliang's Pony Pack Tea Packing
Silver Packaging Design Award Winner 2020 Pony Pack Tea Packing
Pony Pack Tea designed by Xiang Qian, Deng Zhehao and Yao Wenliang
Pony Pack Tea - Silver Packaging Design Award Winner
Xiang Qian, Deng Zhehao and Yao Wenliang's Pony Pack Tea Packing

Featured Design

Pony Pack Tea by Xiang Qian, Deng Zhehao and Yao Wenliang

Core Functionality

Packing

Accolades

Packaging Design Award Winner in 2020.


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Silver Winner

Pony Pack Tea Packing

Pony Pack Tea is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Pony Pack Tea is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Pony Pack Tea is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.


Winner Client

Rufy Design

Rufy Design

The target customers of this design are middle and high-end consumers aged 25-45. Brand stories, special product structure and oriental charm are the starting point of this design. Relying on the epic of Tea-Horse Road, combined with the special product structure of tea pillar and tea cake shape, the oriental charm is the main tone and the main cultural flavor.


Pony Pack Tea Packing by Xiang Qian, Deng Zhehao and Yao Wenliang Silver Packaging Design Award Winner 2020

Read The Inside Story

Discover in-depth story of the Pony Pack Tea, a Packing designed by the highly esteemed Xiang Qian, Deng Zhehao and Yao Wenliang, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Packing now.

Pony Pack Tea Packing

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Press Kit Downloads

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Press Releases

Read the official press release announcing Pony Pack Tea as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Pony Pack Tea Packing's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Pony Pack Tea at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Pony Pack Tea Packing.


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Rufy Design, the brand behind Xiang Qian, Deng Zhehao and Yao Wenliang's award-winning work Pony Pack Tea Packing, exemplifies the success that packaging design brands can achieve through the A' Design Award. By winning the Silver A' Design Award, Rufy Design has demonstrated its commitment to good design, innovation, and creative excellence.
Rufy Design

"Pony Pack Tea Packing" - Silver A' Design Award Winner


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