World of Zing
World of Zing Food sauces by Springetts is a winner of the 2018 Silver A' Design Award in Packaging Design.
World of Zing is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.
Explore This Amazing WorkWorld of Zing Food sauces
We began with a new brand essence – ‘flavour beyond ordinary’. This idea was then brought to life through expressive and playful ways of adding flavour to food and drink: a slap of sauce, a scatter of spice and a mix of spirit. These were then visually expressed through traditional, artistic mark-making techniques that capture both the excitement and involvement of adding some zing to your food and drink. The result is a simple, emotive visual identity that lets the product do the talking.
Featured Design
World of Zing by Springetts
Core Functionality
Food sauces
Accolades
Packaging Design Award Winner in 2018.
Silver Winner
World of Zing Food sauces
World of Zing is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. World of Zing is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. World of Zing is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.
Winner Designer
Springetts
At Springetts we help our clients create and grow their brands through incisive strategic thinking and distinctive, engaging design solutions. The projects may vary in size and scope but our principles, and how we apply them, remain constant. What drives our thinking and enthusiasm on every project is a passion for making a positive difference to a brand’s success. Understanding our clients’ businesses and getting under the skin of consumers always provide us with the greatest insight into how a brand should communicate in a uniquely differentiated, impactful and engaging way.
View Winner ProfileWinner Client
World of Zing
Launched by ‘flavour guru’ Pritesh Mody from a stall at Brockley Market in September 2014, World of Zing has quickly become recognised amongst the UK's most innovative food & drink businesses. With a background in drinks marketing and hailing from of one of the UK’s oldest and most respected spice merchants, Pritesh was inspired by his incessant need for exciting new food & drink experiences to create a business that fed his hunger. The word Zing implies incredible flavour, and quite simply, their mission is to create and curate the most exciting food & drink products to tie into the latest trends. All created at their Flavour Lab in South London, including Molecular Mixology and Cocktail Ageing facilities, their product range comprises everything from award-winning craft Bottled Cocktails to artisanally made Table Sauces - they truly believe that there are no boundaries when it comes to creating exciting flavours!
Winner Brand
Springetts
We are an independent U.K. based design consultancy specializing in brand identity, corporate identity, packaging and strategic positioning.
View Brand ProfileRead The Inside Story
Discover in-depth story of the World of Zing, a Food sauces designed by the highly esteemed Springetts, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Food sauces now.
World of Zing Food saucesResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing World of Zing as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the World of Zing Food sauces's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to World of Zing at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning World of Zing Food sauces.
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World of Zing
"World of Zing Food sauces" - Silver A' Design Award Winner
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