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Simplications

Simplications Watchface Collection by Rajendra Serber is a winner of the 2017 Iron A' Design Award in Interface, Interaction and User Experience Design.

Simplications is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.

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Simplications Watchface Collection by Rajendra Serber Iron Interface, Interaction and User Experience Design Award Winner 2017

Simplications Watchface Collection

Simplications is a collection of 4 watchfaces that convey the relativity of time. These patented designs present new ways of perceiving time while remaining minimal and easy to read. Unrestrained by traditional technologies they take advantage of the possibilities of modern display technology, improving the readability of the current time even on small low resolution displays found on monochrome smartwatches.

Simplications Watchface Collection by Rajendra Serber Iron Interface, Interaction and User Experience Design Award Winner 2017
Iron Interface, Interaction and User Experience Design Award Winner 2017 Simplications Watchface Collection
Simplications designed by Rajendra Serber
Simplications - Iron Interface, Interaction and User Experience Design Award Winner
Rajendra Serber's Simplications Watchface Collection
Iron Interface, Interaction and User Experience Design Award Winner 2017 Simplications Watchface Collection
Simplications designed by Rajendra Serber
Simplications - Iron Interface, Interaction and User Experience Design Award Winner
Rajendra Serber's Simplications Watchface Collection

Featured Design

Simplications by Rajendra Serber

Core Functionality

Watchface Collection


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Iron Winner

Simplications Watchface Collection

Simplications is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Simplications is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Simplications is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.


Simplications Watchface Collection by Rajendra Serber Iron Interface, Interaction and User Experience Design Award Winner 2017

Read The Inside Story

Discover in-depth story of the Simplications, a Watchface Collection designed by the highly esteemed Rajendra Serber, awarded with the very prestigious A' Interface, Interaction and User Experience Design Award. Explore more about the intricate details and the story behind this unique Watchface Collection now.

Simplications Watchface Collection

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Press Kit Downloads

Download the comprehensive press kit for Simplications, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Simplications Watchface Collection.

Press Releases

Read the official press release announcing Simplications as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Simplications Watchface Collection's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Simplications at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Simplications Watchface Collection.


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, the brand behind Rajendra Serber's award-winning work Simplications Watchface Collection, exemplifies the success that interface, interaction and user experience design brands can achieve through the A' Design Award. By winning the Iron A' Design Award,  has demonstrated its commitment to good design, innovation, and creative excellence.

"Simplications Watchface Collection" - Iron A' Design Award Winner


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