Taiwan Black Tofu Brand Design
Taiwan Black Tofu Brand Design Corporate Identity by U VISUAL is a winner of the 2017 Golden A' Design Award in Advertising, Marketing and Communication Design.
Taiwan Black Tofu Brand Design is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs.
Explore This Amazing WorkTaiwan Black Tofu Brand Design Corporate Identity
In updating the shop’s brand identity, the essence of the local culture it embodies was extracted and injected into modern lifestyle. The concept for the logo is centred around the image of “a pig wearing spectacles”, which both conveys the brand’s name, and also emphasises the use of fresh ingredients in making the black pudding broth. Furthermore, the date of the stall’s founding is shown in the curls of the pig’s tail. This modern yet humorous design encapsulates the client’s brand values and culinary heritage of three generations.
Featured Design
Taiwan Black Tofu Brand Design by U VISUAL
Core Functionality
Corporate Identity
Accolades
Advertising, Marketing and Communication Design Award Winner in 2017.
Golden Winner
Taiwan Black Tofu Brand Design Corporate Identity
Taiwan Black Tofu Brand Design is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Taiwan Black Tofu Brand Design is expected to be a praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Taiwan Black Tofu Brand Design creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Winner Client
Taiwan Black Tofu
Taiwan Black Tofu (also known as “Bespectacled Black Pudding Broth” in the local language) was originally a street food stall in Taiwan’s night market. The founder was an old man who wore spectacles, hence locals were accustomed to affectionately call him ‘bespectacled old man’. This memorable nickname stuck, and ended up becoming the name of the stall.Today, the shop has passed onto its third generation, and this down-to-earth traditional Taiwanese delicacy carries half a century of local history and cultural significance.
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Taiwan Black Tofu Brand Design Corporate IdentityResources for Journalists
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Taiwan Black Tofu
"Taiwan Black Tofu Brand Design Corporate Identity" - Golden A' Design Award Winner
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