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Singapore Art Museum

Singapore Art Museum Branding by Tay Yee Dang is a winner of the 2017 Golden A' Design Award in Graphics, Illustration and Visual Communication Design.

Singapore Art Museum is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs.

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Singapore Art Museum Branding by Tay Yee Dang Golden Graphics, Illustration and Visual Communication Design Award Winner 2017

Singapore Art Museum Branding

People often view art gallery as high brow and think that art and creativity only reserved for the artist, designer and crafter. While the truth is that it is actually open for everyone to participate, enjoy, explore and grow. Everyone has an innate art, but it takes practices to discover and build. The rebranding concept is to help people to discover their inner artist by encouraging them to interact with various brand materials and see how creative expression can be for everyone, to help discover and build their child-like curiosity and interest for creative experimentation and art.

Singapore Art Museum Branding by Tay Yee Dang Golden Graphics, Illustration and Visual Communication Design Award Winner 2017
Golden Graphics, Illustration and Visual Communication Design Award Winner 2017 Singapore Art Museum Branding
Singapore Art Museum designed by Tay Yee Dang
Singapore Art Museum - Golden Graphics, Illustration and Visual Communication Design Award Winner
Tay Yee Dang's Singapore Art Museum Branding
Golden Graphics, Illustration and Visual Communication Design Award Winner 2017 Singapore Art Museum Branding
Singapore Art Museum designed by Tay Yee Dang
Singapore Art Museum - Golden Graphics, Illustration and Visual Communication Design Award Winner
Tay Yee Dang's Singapore Art Museum Branding

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Singapore Art Museum by Tay Yee Dang

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Singapore Art Museum Branding

Singapore Art Museum is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Singapore Art Museum is expected to be a praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Singapore Art Museum creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.


Winner Client

Singapore Art Museum

Singapore Art Museum

Singapore Art Museum (SAM) is housed in a restored 19th-century church-liked institute, which was established in 1867. Aside for its art curation, SAM is well-known for its well-conserved architecture building as well. SAM focuses on international art practices specializing in South-east and Asian art that are shaped by various distinctive art-making approaches and practices from pioneering artists, emerging practitioners and mid career artists. It co-curates and presents contemporary art exhibition through its collection and collaboration with various other international art museums to help nurture the public with wider variation of art inspiration. Its aim is to inspire and expand public's aesthetic, cultural, and visual awareness through contemporary art exhibition, education and public programmes.


Singapore Art Museum Branding by Tay Yee Dang Golden Graphics, Illustration and Visual Communication Design Award Winner 2017

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Discover in-depth story of the Singapore Art Museum, a Branding designed by the highly esteemed Tay Yee Dang, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique Branding now.

Singapore Art Museum Branding

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Read the official press release announcing Singapore Art Museum as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Singapore Art Museum Branding's unique features, innovation, and impact.

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Explore the media showcase dedicated to Singapore Art Museum at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Singapore Art Museum Branding.


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Singapore Art Museum, the brand behind Tay Yee Dang's award-winning work Singapore Art Museum Branding, exemplifies the success that graphics, illustration and visual communication design brands can achieve through the A' Design Award. By winning the Golden A' Design Award, Singapore Art Museum has demonstrated its commitment to good design, innovation, and creative excellence.
Singapore Art Museum

"Singapore Art Museum Branding" - Golden A' Design Award Winner


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