Insal'Arte
Insal'Arte Food packaging (Fresh Salad) by Mirco Luzzi is a winner of the 2015 Golden A' Design Award in Packaging Design.
Insal'Arte is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs.
Explore This Amazing WorkInsal'Arte Food packaging (Fresh Salad)
The pack contains fresh salad. Every package shows the initial letter of the product which is inside of it (as for example: L for Lattughino, S for Spinaci etc.). For the realization of every letter it has been created a sculpture made with salad’s leaves which it was photographed (without any image editing or 3d graphics), using the salad contained in the package. The result not only shows the fresh product contained in the package but also creates immediate recognisability when shelf stocked and the possibility to establish customer interaction having the entire alphabet at their disposal.
Featured Design
Insal'Arte by Mirco Luzzi
Core Functionality
Food packaging (Fresh Salad)
Accolades
Packaging Design Award Winner in 2015.
Golden Winner
Insal'Arte Food packaging (Fresh Salad)
Insal'Arte is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Insal'Arte is expected to be a praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Insal'Arte creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Winner Client
Ortoromi
DeOfficina Studio Design created the brand and packaging of Insal’Arte for OrtoRomi. OrtoRomi is one of the largest national producers of the ready to eat salads, with exports throughout the rest of Europe. OrtoRomi has been on the market for more than 18 years and it is structured as an agricultural cooperative business that includes 27 farms, to get the control of the entire agricultural food chain, from seeds up to the selling of the final product. With Insal’Arte, OrtoRomi gives the company itself an excellence identity, gathering the best of its production in terms of control, selection and warranty. Insal’Arte brand contains in every leaf the passion and the experience acquired through OrtoRomi’s history.
Read The Inside Story
Discover in-depth story of the Insal'Arte, a Food packaging (Fresh Salad) designed by the highly esteemed Mirco Luzzi, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Food packaging (Fresh Salad) now.
Insal'Arte Food packaging (Fresh Salad)Resources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing Insal'Arte as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Insal'Arte Food packaging (Fresh Salad)'s unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Insal'Arte at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Insal'Arte Food packaging (Fresh Salad).
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Ortoromi
"Insal'Arte Food packaging (Fresh Salad)" - Golden A' Design Award Winner
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