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Wishbhone

Wishbhone Product-Packaging Integration by PACKLAB is a winner of the 2014 Bronze A' Design Award in Packaging Design.

Wishbhone is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.

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Wishbhone Product-Packaging Integration by PACKLAB Bronze Packaging Design Award Winner 2014

Wishbhone Product-Packaging Integration

The intelligent one-piece structure folds in on itself and the diecut hole provides an inner slot mechanism that keeps the product in place. The structure continues to fold in on itself and eventually locks to create a pack that resembles a display case. The packaging has been designed to work effortlessly and make sure the product is given a hero status. The unique hidden euro hook provides an additional optional retail function, however this can be hidden to allow the product to stand on its legs in a premium retail environment and look less like a commodity.

Wishbhone Product-Packaging Integration by PACKLAB Bronze Packaging Design Award Winner 2014
Bronze Packaging Design Award Winner 2014 Wishbhone Product-Packaging Integration
Wishbhone designed by PACKLAB
Bronze Packaging Design Award Winner 2014 Wishbhone Product-Packaging Integration
Wishbhone designed by PACKLAB

Featured Design

Wishbhone by PACKLAB

Core Functionality

Product-Packaging Integration

Accolades

Packaging Design Award Winner in 2014.


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Bronze Winner

Wishbhone Product-Packaging Integration

Wishbhone is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Wishbhone is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Wishbhone splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.


Winner Designer

PACKLAB

PACKLAB is a global Branded Packaging Design + Innovation company, with offices in London, UK, Helsinki, Finland and Lisbon, Portugal. The company is known as an award-winning intelligence hub, where science, art and technology are brought together to uncover new opportunities for brand differentiation and to bring outstanding return on investment for their Clients. PACKLAB's teams, highly specialised in brand, product and packaging design and development, continuously discover creative and commercially viable ways of using product & branded packaging as a strategic business tool, and as an avenue towards improving the holistic consuming experience.

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Winner Client

Packlab

Packlab

We are specialists in branded packaging design and we strongly believe in holistic development which we like to call joined-up product thinking. Our approach to packaging design through graphics, structural packaging, NPD and corporate identity creates people centred brand experiences that produce measurable results.


Wishbhone Product-Packaging Integration by PACKLAB Bronze Packaging Design Award Winner 2014

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Discover in-depth story of the Wishbhone, a Product-Packaging Integration designed by the highly esteemed PACKLAB, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Product-Packaging Integration now.

Wishbhone Product-Packaging Integration

Resources for Journalists

Press Kit Downloads

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Press Releases

Read the official press release announcing Wishbhone as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Wishbhone Product-Packaging Integration's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Wishbhone at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Wishbhone Product-Packaging Integration.


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Packlab, the brand behind PACKLAB's award-winning work Wishbhone Product-Packaging Integration, exemplifies the success that packaging design brands can achieve through the A' Design Award. By winning the Bronze A' Design Award, Packlab has demonstrated its commitment to good design, innovation, and creative excellence.
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"Wishbhone Product-Packaging Integration" - Bronze A' Design Award Winner


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