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Babyfirst

Babyfirst Brand Identity, Branding Strategies by brian LAU lilian CHAN is a winner of the 2012 Iron A' Design Award in Graphics, Illustration and Visual Communication Design.

Babyfirst is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.

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Babyfirst Brand Identity, Branding Strategies by brian LAU lilian CHAN Iron Graphics, Illustration and Visual Communication Design Award Winner 2012

Babyfirst Brand Identity, Branding Strategies

a JV between foreign and chinese entities retailing high-end imported baby care products for the mainland chinese market. the design seamlessly combines western and chinese, contemporary and traditional, culturally and socially relevant elements. it is a chinese tradition to swaddle new borns in red cloth or clothes to confer good luck on the baby (red is the colour of good fortune). the pacifier is recognizably western. this design communicates an aspiration towards modernity while respecting traditions. we also capture how children are treasured given the 'one-child' policy in china.

Babyfirst Brand Identity, Branding Strategies by brian LAU lilian CHAN Iron Graphics, Illustration and Visual Communication Design Award Winner 2012
Iron Graphics, Illustration and Visual Communication Design Award Winner 2012 Babyfirst Brand Identity, Branding Strategies
Babyfirst designed by brian LAU lilian CHAN
Babyfirst - Iron Graphics, Illustration and Visual Communication Design Award Winner
Iron Graphics, Illustration and Visual Communication Design Award Winner 2012 Babyfirst Brand Identity, Branding Strategies
Babyfirst designed by brian LAU lilian CHAN
Babyfirst - Iron Graphics, Illustration and Visual Communication Design Award Winner

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Babyfirst by brian LAU lilian CHAN

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Brand Identity, Branding Strategies


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Babyfirst Brand Identity, Branding Strategies

Babyfirst is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Babyfirst is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Babyfirst is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.


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Mad Studios

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Babyfirst Brand Identity, Branding Strategies by brian LAU lilian CHAN Iron Graphics, Illustration and Visual Communication Design Award Winner 2012

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Babyfirst Brand Identity, Branding Strategies

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, the brand behind brian LAU lilian CHAN's award-winning work Babyfirst Brand Identity, Branding Strategies, exemplifies the success that graphics, illustration and visual communication design brands can achieve through the A' Design Award. By winning the Iron A' Design Award,  has demonstrated its commitment to good design, innovation, and creative excellence.

"Babyfirst Brand Identity, Branding Strategies" - Iron A' Design Award Winner


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