Plastic Heart
Plastic Heart LED Media Art by SuKang You is a winner of the 2025 Bronze A' Design Award in Virtual and Digital Art Installations Design.
Plastic Heart is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.
Explore This Amazing WorkPlastic Heart LED Media Art
Plastic Heart is a Public LED Media Art installation that visualizes the environmental crisis caused by plastic waste. The artwork takes the form of a heart, constructed from colorful plastic debris, pulsating rhythmically like a living organ. Utilizing AI-generated imagery and NeRF technology, the piece transforms digital artwork into a striking 3D visualization. The LED display enhances its immersive quality, engaging the audience with a thought provoking spectacle.
Featured Design
Plastic Heart by SuKang You
Core Functionality
LED Media Art
Accolades
Virtual and Digital Art Installations Design Award Winner in 2025.
Bronze Winner
Plastic Heart LED Media Art
Plastic Heart is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Plastic Heart is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Plastic Heart splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Winner Designer
SuKang You
SuKang You is a motion graphic designer and visual artist specializing in digital media and environmental storytelling. With a background in compositing and on-air promotion (OAP), You explores the intersection of emerging technologies, such as AI and NeRF, to expand the boundaries of visual communication. As a graduate student at Hongik University, You has participated in collaborative exhibitions and received international recognition for digital media projects. Through research and creative practice, You focuses on integrating technology and design to address contemporary issues, particularly in sustainability and digital art innovation.
View Winner ProfileWinner Client
SuKang You (Hongik University)
SuKang You is a visual communication designer specializing in motion graphics and digital media. Currently pursuing a graduate degree at Hongik University, SuKang explores the intersection of artificial intelligence, generative design, and environmental themes in visual storytelling. With a background in broadcasting and on-air promotion (OAP), SuKang integrates innovative technologies such as Neural Radiance Fields (NeRF) and generative AI into creative projects. The Plastic Heart project, developed as part of academic research, reflects a deep concern for environmental sustainability, utilizing AI-driven techniques to visualize the impact of plastic waste on ecosystems.
Read The Inside Story
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Plastic Heart LED Media ArtResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing Plastic Heart as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Plastic Heart LED Media Art's unique features, innovation, and impact.
Media Showcase
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SuKang You (Hongik University)
"Plastic Heart LED Media Art" - Bronze A' Design Award Winner
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