Kahisu
Kahisu Japanese Vinegar Drink Packaging by Shinji Arashigawa is a winner of the 2023 Bronze A' Design Award in Packaging Design.
Kahisu is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.
Explore This Amazing WorkKahisu Japanese Vinegar Drink Packaging
Kahisu is the Japanese vinegar drink with an ethical message, which is first in Japan. That is made from bitter orange peels, which previously were discarded after squeezing the juice. The design concept is Artistic Design for Ethical Choice. To express two new flavors blending the vinegary, the sweetness of fruit, and the bitterness of bitter orange peels, and the special moment of drinking them, a champagne-type bottle used, overlapped the worldview of two great artists, Gauguin (Blend G) and Monet (Blend M). The gift box uses minimal cardboard material to hold two bottles beautifully.
Featured Design
Kahisu by Shinji Arashigawa
Core Functionality
Japanese Vinegar Drink Packaging
Accolades
Packaging Design Award Winner in 2023.
Bronze Winner
Kahisu Japanese Vinegar Drink Packaging
Kahisu is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Kahisu is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Kahisu splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Winner Designer
Shinji Arashigawa
Born in Iwakuni City, Yamaguchi Prefecture in 1974, he established Storm Graphics in 2005. Active in Japan and overseas. His work focuses on branding, planning, and production. Try to create minimalistic designs in Japanese style. Major clients include Mitsubishi Corporation, Kihara Works, Goda Industries, Daito Baseball, and Dainichido. He is currently the secretary of the Hiroshima district of the Japan Graphic Designers Association, and the chairman of the Yamaguchi Prefectural Design General Incorporated Association, a judge for the Setouchi Design Grand Prix.
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Applied Kansei Center
Applied Kansei Center was established with the aim of social implementation of Kansei research. Applied Kansei refers to the application of research on Kansei by university researchers and others to the development of products and services by companies, in other words, to the implementation of Kansei in society. The definition of the word Kansei has several aspects, but products and services developed based on an understanding of people's Kansei and visualized information will move people's hearts, be highly valued as something meaningful, and create new value, usage scenarios, and experiences. In turn, this will lead to the acquisition of new markets. Applied Kansei Center is composed mainly of practicing researchers who have led manufacturing at various manufacturers. Therefore, a major feature of our center is that we can provide consistent support based on Kansei, from proposals for selecting the most appropriate researchers and experts to team formation and project management, according to the social issues and innovation dimensions of the company.
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Kahisu Japanese Vinegar Drink PackagingResources for Journalists
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Press Releases
Read the official press release announcing Kahisu as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Kahisu Japanese Vinegar Drink Packaging's unique features, innovation, and impact.
Media Showcase
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Applied Kansei Center
"Kahisu Japanese Vinegar Drink Packaging" - Bronze A' Design Award Winner
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