Co-Grain
Co-Grain Bird Feeder Cereal Pack by Lide Ma, Zhiyi Zou and Yuxuan Mao is a winner of the 2023 Bronze A' Design Award in Packaging Design.
Co-Grain is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.
Explore This Amazing WorkCo-Grain Bird Feeder Cereal Pack
Co-Grain is an innovative grain package that provides a solution to grain waste through package optimization. Users can turn the package into a bird feeder and invite birds to share any leftover grain. This design promotes sustainability, reduces food waste, and encourages bird conservation. By providing a practical and fun solution, Co-Grain offers a way for people to reduce waste and live in harmony with nature.
Featured Design
Co-Grain by Lide Ma, Zhiyi Zou and Yuxuan Mao
Core Functionality
Bird Feeder Cereal Pack
Accolades
Packaging Design Award Winner in 2023.
Bronze Winner
Co-Grain Bird Feeder Cereal Pack
Co-Grain is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Co-Grain is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Co-Grain splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Winner Designer
Lide Ma, Zhiyi Zou and Yuxuan Mao
This young industrial designer, named Lide Ma, is a creative and passionate individual. He has solid design skills and a wealth of practical experience. With a knack for turning simple ideas into practical and aesthetically pleasing products, Lide Ma's designs always catch the eye. His connection with design comes from his family's nurturing of him, coming from a family of excellent craftsmen. His design philosophy is human-centred and focuses on user experience, hoping to improve people's quality of life through his designs. In addition to his excellent design skills, Lide Ma also has strong teamwork and communication skills. He is good at collaborating with people from different fields to draw inspiration and experience, and he is hands-on, willing to work with his hands in design and is able to continuously optimise his design solutions. Despite his youth, Lide Ma has already won several design awards and accolades and is widely recognised and appreciated by the industry. He believes that his designs can make a positive impact on the world and provide more change to people's lives, and therefore he is always striving for innovation and excellence.
View Winner ProfileWinner Client
Co-Grain
The Co-Grain team consists of three talented and passionate college students who are committed to making a positive impact on the environment and promoting sustainable development. Their innovative design solution transforms cereal packets into bird feeders, reflecting their dedication to reducing household waste and promoting the survival of urban birds. Through their creativity and ingenuity, they have developed a simple and effective solution that encourages people to consider their cereal consumption and reduce waste. Their design not only benefits humans, but also provides a valuable resource for urban wildlife, promoting environmental conservation and sustainability. The Co-Grain team's commitment to environmental awareness and community involvement is evident in their designs. By encouraging people to share their experiences with Co-Grain products and their concern for urban bird survival and environmental protection, they are inspiring a sense of community involvement and engagement. Their work with Co-Gran reflects their collective belief that small actions can have a significant impact on the environment and the world. Through their dedication and innovative thinking, they are promoting a vision of a world that coexists with nature in ways that benefit all people and animals.
Read The Inside Story
Discover in-depth story of the Co-Grain, a Bird Feeder Cereal Pack designed by the highly esteemed Lide Ma, Zhiyi Zou and Yuxuan Mao, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Bird Feeder Cereal Pack now.
Co-Grain Bird Feeder Cereal PackResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing Co-Grain as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Co-Grain Bird Feeder Cereal Pack's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Co-Grain at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Co-Grain Bird Feeder Cereal Pack.
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Co-Grain
"Co-Grain Bird Feeder Cereal Pack" - Bronze A' Design Award Winner
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Designer's Portfolio
Explore other works by Lide Ma, Zhiyi Zou and Yuxuan Mao
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