Lay's x Stranger Things
Lay's x Stranger Things Food Packaging by PepsiCo Design and Innovation is a winner of the 2023 Bronze A' Design Award in Limited Edition and Custom Design.
Lay's x Stranger Things is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.
Explore This Amazing WorkLay's x Stranger Things Food Packaging
The Stranger Things fan base is a devoted one with a global following, and they will happily immerse themselves in all things "Upside Down". Knowing this, Lay’s collaborated with Netflix to create limited edition packaging that would create excitement and build awareness for the much-anticipated launch of season 4. The Design Team turned traditional packaging design principles on their head to deliver a buzz-worthy and collectible Lay’s x Stranger Things design to delight the show’s fans.
Featured Design
Lay's x Stranger Things by PepsiCo Design and Innovation
Core Functionality
Food Packaging
Accolades
Limited Edition and Custom Design Award Winner in 2023.
Bronze Winner
Lay's x Stranger Things Food Packaging
Lay's x Stranger Things is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Lay's x Stranger Things is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Lay's x Stranger Things splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Winner Brand
PepsiCo Design & Innovation
PepsiCo is one of the world's leading food and beverage companies with over $65 billion in net revenue in 2012 and a global portfolio of diverse and beloved brands.
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Discover in-depth story of the Lay's x Stranger Things, a Food Packaging designed by the highly esteemed PepsiCo Design and Innovation, awarded with the very prestigious A' Limited Edition and Custom Design Award. Explore more about the intricate details and the story behind this unique Food Packaging now.
Lay's x Stranger Things Food PackagingResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing Lay's x Stranger Things as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Lay's x Stranger Things Food Packaging's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Lay's x Stranger Things at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Lay's x Stranger Things Food Packaging.
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"Lay's x Stranger Things Food Packaging" - Bronze A' Design Award Winner
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