Greeninful
Greeninful Rebranding by Michelle Poon is a winner of the 2022 Iron A' Design Award in Graphics, Illustration and Visual Communication Design.
Greeninful is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.
Explore This Amazing WorkGreeninful Rebranding
The rebranding design aims to refresh the look and feel of the young Greeninful and reposition it as a missionary brand that could echo with future generations. The visual system is designed to be engaging and community involved with bold colours and brush strokes. The colour choices are bright signifying hope and the images choices have to appear approachable and community focused. Shifted from a trading platform perspective, the design included the community building essence which is visually presented as collaborative raw handdrawn visuals that are flexible in usage.
Featured Design
Greeninful by Michelle Poon
Core Functionality
Rebranding
Accolades
Graphics, Illustration and Visual Communication Design Award Winner in 2022.
Iron Winner
Greeninful Rebranding
Greeninful is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Greeninful is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Greeninful is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Winner Designer
Michelle Poon
Award-winning designer based in Hong Kong whose clients are from different countries. The fresh blood to the industry with strong concepts and precise sense towards the future of the ever-changing design industry. Michelle often finds unique perspectives in seeing, thus visualising the world with special thoughts and a strategic approach. She mainly draws inspiration from mother nature, observing human behaviour, culture and philosophy.
View Winner ProfileWinner Client
Greenin'ful
Greenin’ful is an eco-friendly brand supporting a sustainable lifestyle and drawing the green community together. It is set up by a young Hongkonger who is willing to start from little and explore different opportunities that haven’t been done locally. We have a strong hope that the community in Hong Kong will grow.
Read The Inside Story
Discover in-depth story of the Greeninful, a Rebranding designed by the highly esteemed Michelle Poon, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique Rebranding now.
Greeninful RebrandingResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for Greeninful, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Greeninful Rebranding.
Press Releases
Read the official press release announcing Greeninful as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Greeninful Rebranding's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Greeninful at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Greeninful Rebranding.
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Greenin'ful
"Greeninful Rebranding" - Iron A' Design Award Winner
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