Idun Red Heart
Idun Red Heart Apple Juice by Evan Chen is a winner of the 2022 Silver A' Design Award in Packaging Design.
Idun Red Heart is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.
Explore This Amazing WorkIdun Red Heart Apple Juice
The goddess of youth who rules the golden apple: Idun. The main image pays homage to the artist John Bauer, extracting Idun and redesigning it to incorporate the beautiful apple-growing environment. The apples in the goddess's hand are hollowed out on the bottle label to reveal the red apple juice beneath the label, expressing the natural properties of the apples. Three of the apples are treated with a gold stamping process to convey the three golden apples get from the Goddess of Youth to squeeze into juice.
Featured Design
Idun Red Heart by Evan Chen
Core Functionality
Apple Juice
Accolades
Packaging Design Award Winner in 2022.
Silver Winner
Idun Red Heart Apple Juice
Idun Red Heart is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Idun Red Heart is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Idun Red Heart is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.
Winner Designer
Evan Chen
Designer/Lecturer/Design founder Master's degree in Art and Design from Suzhou University Bachelor of Visual communication, Anhui University ·He used to be a part-time teacher in the continuing education of Xi'an Jiaotong-Liverpool University and the School of Arts of Suzhou University, and participated in the major arts project of the National Social Science Fund. The design and research institute established by the institute has served frontline enterprises and institutions pursuing art, creativity, and quality, such as Budweiser Group, Changyu Group, BenQ Group, Guyue Longshan Group, Thomson Beijian, Suzhou University, Keya Brandy, Fourth Paradigm, Huida Gene, Bama Tea Industry, Eaton Industry, etc. ·The work has won the Platinum Award at the MUSE Design Award Muse in the United States, the Hanover iF Industrial Design Award in Germany, the Contemporary Good Design Award organized by the German Red Dot Award organization, and the Italian A'Design Award for Design (all gold/silver/copper). ·Participated in the outline discussion, visual design, and preparation for the opening argument meeting of the Suzhou University | National Social Science Foundation Art Major Project "Research on Chinese Brand Image Design and Internationalization Development".
View Winner ProfileWinner Client
Lascaux Design Institute Inc.
We are a small, independent, original design agency that combines tradition with distinction; dedicated to integrating artistic aesthetics in commercial design work and / finding a balanced expression between modern and traditional / artistic and commercial.Always being curious, constantly asking questions and trying to constantly find answers to problems from life; always being open-minded and trying to think and look at the world from the perspective of the brand owner and the brand consumer. Every project is a new challenge, and we oppose the old, rigid and conventional solutions and promote unique ideas and expressions. We always believe that in the design process, the client will also play the role of "designer", deep participation in the design work, good design must be the product of the designer and collaborators, and mutual achievements.
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Idun Red Heart Apple JuiceResources for Journalists
Press Kit Downloads
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Press Releases
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Media Showcase
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Lascaux Design Institute Inc.
"Idun Red Heart Apple Juice" - Silver A' Design Award Winner
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