Hankol Liquor
Hankol Liquor Packaging Design by Hankol - Ji Hao and Zhang XiaoMing is a winner of the 2021 Bronze A' Design Award in Packaging Design.
Hankol Liquor is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.
Explore This Amazing WorkHankol Liquor Packaging Design
Hankol means a person who drinks boldly and happily, which reflects the people-oriented spirit of brand. The design concept originates from "blind taste". Using positive and negative figures, the design skillfully integrates the founder's silhouette into the negative shape, and tells the spiritual essence of not forgetting the original intention. Chinese calligraphy and seal are used in the typeface to present the oriental cultural charm of sauce-flavor liquor.
Featured Design
Hankol Liquor by Hankol - Ji Hao and Zhang XiaoMing
Core Functionality
Packaging Design
Accolades
Packaging Design Award Winner in 2021.
Bronze Winner
Hankol Liquor Packaging Design
Hankol Liquor is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Hankol Liquor is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Hankol Liquor splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Winner Designer
Hankol - Ji Hao and Zhang XiaoMing
UNIDEA BANK is a product design company with "strategy as the guide, visual expression as the means, and product landing as the goal". Good at digging out the "invisible value" of products and restoring the "intrinsic value" of products; with an international perspective, promote the upgrading of local brands and advocate appropriate design.
View Winner ProfileWinner Client
HANKOL/Ji Hao/Zhang XiaoMing
Hankol Liquor Co., Ltd., a new consumer brand in China, is called Hanke for short. Ji Hao, the first brand marketing expert in China to upgrade the “Visual Hammer” theory，raised the “Visual Positioning” to a strategic height。He also took the lead in putting forward the idea of "Visual Competition" based on customers' mind, and is committed to promoting the brand visual marketing to be scientific. Zhang xiaoming, good at digging out the "invisible value" of products and restoring the "intrinsic value" of products; with an international perspective, promote the upgrading of local brands and advocate appropriate design.
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Hankol Liquor Packaging DesignResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing Hankol Liquor as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Hankol Liquor Packaging Design's unique features, innovation, and impact.
Media Showcase
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HANKOL/Ji Hao/Zhang XiaoMing
"Hankol Liquor Packaging Design" - Bronze A' Design Award Winner
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