Hankol Liquor
Hankol Liquor Packaging Design by Hankol - Ji Hao and Zhang XiaoMing is a winner of the 2021 Silver A' Design Award in Packaging Design.
Hankol Liquor is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.
Explore This Amazing WorkHankol Liquor Packaging Design
Hankol means a person who drinks boldly and happily, which reflects the people-oriented spirit of brand.The design concept originates from "blind taste". Using positive and negative figures, the design skillfully integrates the founder's silhouette into the negative shape, and tells the spiritual essence of not forgetting the original intention. Chinese calligraphy and seal are used in the typeface to present the oriental cultural charm of sauce-flavour liquor.
Featured Design
Hankol Liquor by Hankol - Ji Hao and Zhang XiaoMing
Core Functionality
Packaging Design
Accolades
Packaging Design Award Winner in 2021.
Silver Winner
Hankol Liquor Packaging Design
Hankol Liquor is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Hankol Liquor is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Hankol Liquor is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.
Winner Designer
Hankol - Ji Hao and Zhang XiaoMing
UNIDEA BANK is a product design company with "strategy as the guide, visual expression as the means, and product landing as the goal". Good at digging out the "invisible value" of products and restoring the "intrinsic value" of products; with an international perspective, promote the upgrading of local brands and advocate appropriate design.
View Winner ProfileWinner Client
HANKOL & Ji Hao/Zhang XiaoMing
Hankol Liquor Co., Ltd., a new consumer brand in China, is called Hanke for short. Ji Hao, the first brand marketing expert in China to upgrade the “Visual Hammer” theory，raised the “Visual Positioning” to a strategic height。He also took the lead in putting forward the idea of "Visual Competition" based on customers' mind, and is committed to promoting the brand visual marketing to be scientific. Zhang xiaoming, good at digging out the "invisible value" of products and restoring the "intrinsic value" of products; with an international perspective, promote the upgrading of local brands and advocate appropriate design.
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Hankol Liquor Packaging DesignResources for Journalists
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Press Releases
Read the official press release announcing Hankol Liquor as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Hankol Liquor Packaging Design's unique features, innovation, and impact.
Media Showcase
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HANKOL & Ji Hao/Zhang XiaoMing
"Hankol Liquor Packaging Design" - Silver A' Design Award Winner
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