BE:SIDE
BE:SIDE Cafe and Beauty by Akitoshi Imafuku and Lily Sugiyama is a winner of the 2021 Bronze A' Design Award in Interior Space and Exhibition Design.
BE:SIDE is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.
Explore This Amazing WorkBE:SIDE Cafe and Beauty
For new challenge of Funabashiya which is with a long history since 1805 as arrowroot mochi store, the designers thought it is important to return to their own roots and cherish their long history, so, they adopted the iconic wisteria arbor of their flagship store to the design of the whole entrance. Not only this dynamic design of the entrance stands out in the quiet residence area in Aoyama and caught people, but it also functions as outside seating for their customers.
Featured Design
BE:SIDE by Akitoshi Imafuku and Lily Sugiyama
Core Functionality
Cafe and Beauty
Accolades
Interior Space and Exhibition Design Award Winner in 2021.
Bronze Winner
BE:SIDE Cafe and Beauty
BE:SIDE is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. BE:SIDE is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. BE:SIDE splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Winner Client
Funabashiya
“Funabashiya” was founded in 1805 in Tokyo, Japan. The founder was from Funabashi in Tokyo where was famous for good quality wheat at the time, and he invested “kuzu-mochi (arrowroot mochi)” using the wheat starch for the worshippers visiting a famous shrine near the store. Their arrowroot mochi became one of the specialty of Tokyo at the time, and it is still being loved by people in Japan after over 200 years.
Read The Inside Story
Discover in-depth story of the BE:SIDE, a Cafe and Beauty designed by the highly esteemed Akitoshi Imafuku and Lily Sugiyama, awarded with the very prestigious A' Interior Space, Retail and Exhibition Design Award. Explore more about the intricate details and the story behind this unique Cafe and Beauty now.
BE:SIDE Cafe and BeautyResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing BE:SIDE as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the BE:SIDE Cafe and Beauty's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to BE:SIDE at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning BE:SIDE Cafe and Beauty.
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Funabashiya
"BE:SIDE Cafe and Beauty" - Bronze A' Design Award Winner
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Designer's Portfolio
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