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Lunema Specimen

Lunema Specimen Typeface Book by Paul Robb is a winner of the 2021 Silver A' Design Award in Graphics, Illustration and Visual Communication Design.

Lunema Specimen is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.

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Lunema Specimen Typeface Book by Paul Robb Silver Graphics, Illustration and Visual Communication Design Award Winner 2021

Lunema Specimen Typeface Book

Lunema is a highly stylized contemporary neo-grotesque sans serif typeface with strong geometric contrasts. A functional san serif family that can stand the test of time, whilst still feeling modern and unique. Each letter shape has been crafted with great attention to detail in order to ensure legibility at large and small sizes due to the distinct deep ink traps. All 10 weights have an extended Latin glyph set with alternatives and ligatures.

Lunema Specimen Typeface Book by Paul Robb Silver Graphics, Illustration and Visual Communication Design Award Winner 2021
Silver Graphics, Illustration and Visual Communication Design Award Winner 2021 Lunema Specimen Typeface Book
Lunema Specimen designed by Paul Robb
Lunema Specimen - Silver Graphics, Illustration and Visual Communication Design Award Winner
Paul Robb's Lunema Specimen Typeface Book
Silver Graphics, Illustration and Visual Communication Design Award Winner 2021 Lunema Specimen Typeface Book
Lunema Specimen designed by Paul Robb
Lunema Specimen - Silver Graphics, Illustration and Visual Communication Design Award Winner
Paul Robb's Lunema Specimen Typeface Book

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Lunema Specimen by Paul Robb

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Typeface Book


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Silver Winner

Lunema Specimen Typeface Book

Lunema Specimen is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Lunema Specimen is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Lunema Specimen is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.


Winner Designer

Paul Robb

Paul Robb

Paul Robb is a Creative Director and Type designer with over 30 years of experience, and is a Professor of Graphic design at the University of Perugia, and a Professor on the MA Brand design course of the Academia of Perugia. Since 2000 he is Creative Director for Salt&Pepper an award-winning multidisciplinary contemporary graphic design studio focused on transforming brands and businesses. Expressiveness and authenticity are the basis of his work which is completed with a balanced fusion of creative design and technology. In 2020 he started S6 Foundry which develops creative fonts by designers for designers. Based in Italy they are an independent contemporary digital type foundry crafting retail typefaces for use in digital and print applications. His work has been exhibited throughout the world and his poster designs are held in permanent museum collections. He regularly collaborates with film directors, advertising agencies, institutions, and type designers around the world.

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Winner Client

Salt & Pepper

Salt & Pepper

Salt & Pepper is a contemporary graphic design studio focused on transforming brands and businesses. Expressiveness and authenticity are the basis of their work, which is completed with a balanced fusion between creative design and technology. They create experiences that capture and expand the communicative perception of our customers supporting them in an expressive way in the relationship with their audience.


Lunema Specimen Typeface Book by Paul Robb Silver Graphics, Illustration and Visual Communication Design Award Winner 2021

Read The Inside Story

Discover in-depth story of the Lunema Specimen, a Typeface Book designed by the highly esteemed Paul Robb, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique Typeface Book now.

Lunema Specimen Typeface Book

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Press Kit Downloads

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Press Releases

Read the official press release announcing Lunema Specimen as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Lunema Specimen Typeface Book's unique features, innovation, and impact.

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Explore the media showcase dedicated to Lunema Specimen at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Lunema Specimen Typeface Book.


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Salt & Pepper , the brand behind Paul Robb's award-winning work Lunema Specimen Typeface Book, exemplifies the success that graphics, illustration and visual communication design brands can achieve through the A' Design Award. By winning the Silver A' Design Award, Salt & Pepper  has demonstrated its commitment to good design, innovation, and creative excellence.
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"Lunema Specimen Typeface Book" - Silver A' Design Award Winner


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