Steel City
Steel City Tradeshow Highlight by Responsive Spaces is a winner of the 2020 Silver A' Design Award in Interface, Interaction and User Experience Design.
Steel City is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.
Explore This Amazing WorkSteel City Tradeshow Highlight
The Steel City is a stylized model depicting the steelworks of the future. It consists of semi-transparent acrylic models placed on a led-wall, which serves as a screen for demonstrating various use-cases by literally making the Steel City glow: when selecting one of the scenarios at the terminals, users trigger animations which visualize the processes and work-flows of the steel plant in a firework of light and color projected through the acrylic models on top. The whole experience is extended by a professional layer of information, accessed at the terminals via a unique haptic interface.
Featured Design
Steel City by Responsive Spaces
Core Functionality
Tradeshow Highlight
Accolades
Interface, Interaction and User Experience Design Award Winner in 2020.
Silver Winner
Steel City Tradeshow Highlight
Steel City is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Steel City is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Steel City is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.
Winner Designer
Responsive Spaces
Responsive Spaces is a studio for creative technology, that creates and develops immersive and interactive brand experiences. Its tangible and walkable digital installations focus on immersive and interactive story telling and therefore combine any kind of digital worlds with physical places and locations. Recent projects range from trade shows, exhibitions and digital enhanced architecture to live-events and digital prototyping. Responsive Spaces takes pride in focusing on the story and the messages that ought to be delivered and then leverages almost any kind of digital technology to propel them to new heights. Markus Pargfrieder is CEO & Founder of Responsive Spaces and has over 20 years of experience within the field of digital media and innovative technology.
View Winner ProfileWinner Client
Primetals Technologies Austria
Primetals Technologies Limited, is an engineering and plant construction company for clients in the metals industry, both the ferrous and the nonferrous metals sector. The firm, based in London (UK), is a joint venture established in 2015 by bringing together Siemens VAI Metals Technologies and Japan’s Mitsubishi Hitachi Metals Machinery (MHMM). The combined company has some 7,000 employees worldwide. Through its owners, Siemens and Mitsubishi Heavy Industries (MHI), Primetals Technologies can draw on almost 170 years of experience. Its expertise covers the entire value chain in iron and steel production, thanks to the many acquisitions made during this time. The most significant invention remains the BOF (LD) process, which is now used in more than 70 percent of steel works worldwide. Other significant processes are Corex and Finex, which rely on the direct use of coal to produce pig iron.
Winner Brand
Responsive Spaces
Responsive Spaces creates and develops tangible and walkable digital installations.
View Brand ProfileRead The Inside Story
Discover in-depth story of the Steel City, a Tradeshow Highlight designed by the highly esteemed Responsive Spaces, awarded with the very prestigious A' Interface, Interaction and User Experience Design Award. Explore more about the intricate details and the story behind this unique Tradeshow Highlight now.
Steel City Tradeshow HighlightResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for Steel City, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Steel City Tradeshow Highlight.
Press Releases
Read the official press release announcing Steel City as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Steel City Tradeshow Highlight's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Steel City at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Steel City Tradeshow Highlight.
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Primetals Technologies Austria
"Steel City Tradeshow Highlight" - Silver A' Design Award Winner
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