Black Crows
Black Crows Brand Identity by Yorgo Tloupas is a winner of the 2019 Silver A' Design Award in Graphics, Illustration and Visual Communication Design.
Black Crows is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.
Explore This Amazing WorkBlack Crows Brand Identity
Well-designed skis manufactured in top ski factories, with shapes and flex patterns that are contemporary and accessible but still provide performance. The brand’s aesthetics is clean and distinctive. The chevron pattern, created by the art director Yorgo Tloupas, reminiscent of six black crows flying in unison, is applied on everything that the brand produces... not only on skis. You can spot the chevron everywhere: on clothes, visual merchandising, ad campaigns, music festival identity, and even a Chamonix map has been entirely drawn with this geometrical shape!
Featured Design
Black Crows by Yorgo Tloupas
Core Functionality
Brand Identity
Accolades
Graphics, Illustration and Visual Communication Design Award Winner in 2019.
Silver Winner
Black Crows Brand Identity
Black Crows is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Black Crows is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Black Crows is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.
Winner Designer
Yorgo Tloupas
Yorgo Tloupas, award-winning designer, started his career with the sale of his final art school diploma in 1996: a logo and a range of snowboards for Rossignol, his sponsor at the time. Since then, he has been working on branding and logo designandinternationally as a renowned art director for a large number of magazines. He teaches at Penninghen in Paris and at ECAL in Lausanneand has given speeches and hosted workshops worldwide. Involved in the launch of Black Crows skis in 2006,he has been driving the brand’s identity since then, whilst being active in the company’s growth as a shareholder. The Black Crows 2017-2018skiline is part of the permanent collection of the Musée des Arts Décoratifs in Paris.
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Black Crows
Black Crows is a French independent ski brand based in Chamonix, France that designs skis, poles and technical outerwear. Black Crows was founded in 2006 by professional skiers Camille Jaccoux and Bruno Compagnet, along with industry leader Christophe Villemin and art director Yorgo Tloupas. Black Crows launched its first ski - the Corvus - to market in 2006. Since then, Black Crows has developed a range of skis for different skiers and styles. Black Crows is known for their high-altitude skis. In 2012 Black Crows launched the Freebird range for ski touring. In 2013 its first range of ski poles, then in 2014 its first women range, Birdie. In 2015, Black Crows presented its first outerwear range, Corpus.
Read The Inside Story
Discover in-depth story of the Black Crows, a Brand Identity designed by the highly esteemed Yorgo Tloupas, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique Brand Identity now.
Black Crows Brand IdentityResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing Black Crows as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Black Crows Brand Identity's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Black Crows at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Black Crows Brand Identity.
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Black Crows
"Black Crows Brand Identity" - Silver A' Design Award Winner
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