The Experience Floor
The Experience Floor Multifunctional Space by Therese Virserius and Regina Virserius is a winner of the 2018 Golden A' Design Award in Hospitality, Recreation, Travel and Tourism Design.
The Experience Floor is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs.
Explore This Amazing WorkThe Experience Floor Multifunctional Space
The Experience Floor at Hotel NH Brussels Bloom is a new meeting concept designed to emphasize artistic inspiration and relaxation. When companies or organizations meet somewhere other than in the online space, the experience calls for something special. NH Brussels Bloom secured Virserius Studio to meld clever art and design to make meetings more productive. The opening of the space in Fall 2016 was important in more ways than one; it coincided with the hotel’s 10-year anniversary, and it also signaled continued faith and confidence in Belgium's hospitality industry.
Featured Design
The Experience Floor by Therese Virserius and Regina Virserius
Core Functionality
Multifunctional Space
Accolades
Hospitality, Recreation, Travel and Tourism Design Award Winner in 2018.
Golden Winner
The Experience Floor Multifunctional Space
The Experience Floor is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. The Experience Floor is expected to be a praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. The Experience Floor creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Winner Designer
Therese Virserius and Regina Virserius
Virserius Studio comprises a global group of designers, artists, architects and storytellers who create joyful guest experiences around the world and exceptional results for clients. The team provides a range of interior architecture and design services for hotels, resorts, bars, restaurants, lounges, meeting and event spaces. From project conception through execution, Virserius Studio works hand-in-hand with owners, operators, developers and other hospitality project consultants to realize their dreams and ensure superior results.
View Winner ProfileWinner Client
Hotel NH Brussels Bloom
Hotel NH Brussels Bloom secured Virserius Studio to blend clever art and design to make meetings more creative and productive. The clients were very specific in their desire to have a unique and innovative space not previously seen before in Brussels. As such, they were very supportive of the design concepts presented by Virserius Studio, so much so that, based on these concepts alone, the hotel could sell space for events before the project formally began.
Winner Brand
Virserius Studio
Virserius Studio comprises a global team of designers, artists, and storytellers dedicated to creating joyful guest experiences around the world and exceptional results for our clients.
View Brand ProfileRead The Inside Story
Discover in-depth story of the The Experience Floor, a Multifunctional Space designed by the highly esteemed Therese Virserius and Regina Virserius, awarded with the very prestigious A' Hospitality, Recreation, Travel and Tourism Design Award. Explore more about the intricate details and the story behind this unique Multifunctional Space now.
The Experience Floor Multifunctional SpaceResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for The Experience Floor, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning The Experience Floor Multifunctional Space.
Press Releases
Read the official press release announcing The Experience Floor as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the The Experience Floor Multifunctional Space's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to The Experience Floor at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning The Experience Floor Multifunctional Space.
Elevate Your Hospitality Brand with the A' Design Award
Gain Global Recognition, Boost Credibility, and Attract New Customers and Media to Your Hospitality, Recreation, Travel and Tourism Design
- Showcase your best hospitality, recreation, travel and tourism design work to a global audience
- Gain credibility and trust with prestigious awards
- Benefit from extensive media coverage and exposure
- Attract new customers and partners
- Receive expert feedback and evaluation
Hotel NH Brussels Bloom
"The Experience Floor Multifunctional Space" - Golden A' Design Award Winner
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Designer's Portfolio
Explore other works by Therese Virserius and Regina Virserius
Therese Virserius and Regina VirseriusJoin A' Design Award
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