Haymarket
Haymarket Brand identity by 25AH Design Studio is a winner of the 2018 Golden A' Design Award in Graphics, Illustration and Visual Communication Design.
Haymarket is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs.
Explore This Amazing WorkHaymarket Brand identity
Haymarket By Scandic is a luxury hotel located in Stockholm, Sweden. The entrance from the Haymarket Square welcomes everyone to step into a 1920’s era of optimism and elegance. The building dates back to the early 20th century and was previously home to PUB, an old department store where Greta Garbo used to work before moving to Hollywood. The brand identity for Haymarket is both timeless and modern. Luxurious materials are mixed with classic and contemporary typography. The hotel is also home to several restaurants and a café, all with unique identities.
Featured Design
Haymarket by 25AH Design Studio
Core Functionality
Brand identity
Accolades
Graphics, Illustration and Visual Communication Design Award Winner in 2018.
Golden Winner
Haymarket Brand identity
Haymarket is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Haymarket is expected to be a praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Haymarket creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Winner Client
Scandic Hotels
Scandic is the largest Nordic hotel operator with a network of 230 hotels with 45,000 rooms in seven countries. Scandic was founded in 1963 and since then, they have been a pioneer, driving development within the hotel industry. They operate in the mid-market segment under our industry-leading brand, Scandic. Approximately 70 percent of the revenue comes from business travel and conferences, and the remaining 30 percent from leisure travel. They have a high rate of returning guests and Scandic Friends is the largest loyalty program in the Nordic hotel industry with 2 million members. The average number of employees was 9,469 as of June 30, 2017. Scandic is a pioneer within CSR and the majority of our hotels are certified according to the Nordic Ecolabel’s new requirements.
Winner Brand
25ah
25AH was founded in Stockholm in 2008 by Jacqueline Jacoel, Daniel Berquist and Johan Eriksson. 25AH creates branding, strategy and design work for companies such as H&M, Scandic, Klarna and Åhlens.
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Haymarket Brand identityResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing Haymarket as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Haymarket Brand identity's unique features, innovation, and impact.
Media Showcase
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Scandic Hotels
"Haymarket Brand identity" - Golden A' Design Award Winner
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