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Floh

Floh Travel Luggage by Rohan Siebel is a winner of the 2017 Platinum A' Design Award in Fashion and Travel Accessories Design.

Floh is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs.

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Floh Travel Luggage by Rohan Siebel Platinum Fashion and Travel Accessories Design Award Winner 2017

Floh Travel Luggage

Floh is a travel luggage system that you can either ride as a scooter, roll as a trolley bag or wear as a backpack or shoulder bag. The heart of the system is the Drive Module, a 3 wheeled scooter that utilizes Ackerman type steering which allows you to navigate around obstacles at both low and high speeds. The Floh system comes with two different bags where either can be attached to the Drive Module. The larger bag is a hard shell case with concealed backpack straps perfect for those 2-3 day trips. The smaller bag is a messenger type bag designed for day to day use.

Floh Travel Luggage by Rohan Siebel Platinum Fashion and Travel Accessories Design Award Winner 2017
Platinum Fashion and Travel Accessories Design Award Winner 2017 Floh Travel Luggage
Floh designed by Rohan Siebel
Floh - Platinum Fashion and Travel Accessories Design Award Winner
Rohan Siebel's Floh Travel Luggage
Platinum Fashion and Travel Accessories Design Award Winner 2017 Floh Travel Luggage
Floh designed by Rohan Siebel
Floh - Platinum Fashion and Travel Accessories Design Award Winner
Rohan Siebel's Floh Travel Luggage

Featured Design

Floh by Rohan Siebel

Core Functionality

Travel Luggage


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Platinum Winner

Floh Travel Luggage

Floh is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs. Platinum winners are marvels of creation, testaments to the limits of intellectual creativity, and demonstrate the unmatched professionalism and genius of their designers. These designs are expected to be the most renowned works that define the aesthetics of an era, contribute to the well-being of society, and push the boundaries of art, science, design, and technology. Floh exhibits a transcendent level of excellence and unequivocally makes the world a better place with its advantageous and worthwhile characteristics. Floh is a Platinum A' Design Award-winning work that triggers desires, inspires, excites, delights, and sparks great joy.


Winner Designer

Rohan Siebel

Rohan Siebel

Strontium, a studio set up by Rohan Siebel, is a one stop shop for product solutions. They offer services such as Industrial Design, Mechanical Engineering, Graphic Design, Prototyping, & Mass-Production. Being based in Shenzhen, the advantage Strontium have is their close relationship with the factories and their understanding of most manufacturing processes, so there is little time wasted creating designs that are impossible or unnecessarily difficult to be made.

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Winner Client

Strontium Ltd

Strontium Ltd

Strontium Ltd is a company founded by an Australian Industrial Designer. Based out of Shenzhen, China, Strontium Ltd offers their clients complete product solutions from initial concepts right through prototyping to mass production including QC inspections, packaging and logistics. They also have extensive experience with branding and go to market strategy.


Floh Travel Luggage by Rohan Siebel Platinum Fashion and Travel Accessories Design Award Winner 2017

Read The Inside Story

Discover in-depth story of the Floh, a Travel Luggage designed by the highly esteemed Rohan Siebel, awarded with the very prestigious A' Fashion and Travel Accessories Design Award. Explore more about the intricate details and the story behind this unique Travel Luggage now.

Floh Travel Luggage

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Press Kit Downloads

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Press Releases

Read the official press release announcing Floh as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Floh Travel Luggage's unique features, innovation, and impact.

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Explore the media showcase dedicated to Floh at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Floh Travel Luggage.


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Strontium Ltd, the brand behind Rohan Siebel's award-winning work Floh Travel Luggage, exemplifies the success that fashion and travel accessories design brands can achieve through the A' Design Award. By winning the Platinum A' Design Award, Strontium Ltd has demonstrated its commitment to good design, innovation, and creative excellence.
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"Floh Travel Luggage" - Platinum A' Design Award Winner


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