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ToyBox

ToyBox Construction Toy by James Self is a winner of the 2017 Silver A' Design Award in Social Design.

ToyBox is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.

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ToyBox Construction Toy by James Self Silver Social Design Award Winner 2017

ToyBox Construction Toy

ToyBox is designed to provide play opportunities to the world's most venerable children. Through the innovative re-appropriation of existing cardboard aid packaging, ubiquitously used by charities to distribute relief aid to disaster hit areas in the BoP (Bottom of the Pyramid), ToyBox provides opportunities for both play and education. In this way, adopting a design-driven approach, ToyBox alters the meaning of an aid carton, from purely utilitarian, expendable cardboard box to an opportunity for engagement, play and discovery.

ToyBox Construction Toy by James Self Silver Social Design Award Winner 2017
Silver Social Design Award Winner 2017 ToyBox Construction Toy
ToyBox designed by James Self
ToyBox - Silver Social Design Award Winner
James Self's ToyBox Construction Toy
Silver Social Design Award Winner 2017 ToyBox Construction Toy
ToyBox designed by James Self
ToyBox - Silver Social Design Award Winner
James Self's ToyBox Construction Toy

Featured Design

ToyBox by James Self

Core Functionality

Construction Toy

Accolades

Social Design Award Winner in 2017.


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Silver Winner

ToyBox Construction Toy

ToyBox is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. ToyBox is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. ToyBox is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.


Winner Client

UNIST (Ulsan Institute of Science & Technology)

UNIST (Ulsan Institute of Science & Technology)

The School of Design and Human Engineering at UNIST (Ulsan National Institute of Science & Technology) is an interdisciplinary design school based in Ulsan, Korea. The Department of Industrial Design (based within the school) aims to foster creative designers who can lead the innovative design of product and product-service systems. Within the department, The Design Practice Research Lab explores the human ability to design (fundamental), employs design as means to examine relationships between products and people and applies design knowledge in the design of more appropriate product experiences. ToyBox is one of a number of award winning concepts and designs developed for a range of internal and external funding organisations and industry partners.


ToyBox Construction Toy by James Self Silver Social Design Award Winner 2017

Read The Inside Story

Discover in-depth story of the ToyBox, a Construction Toy designed by the highly esteemed James Self, awarded with the very prestigious A' Social Design Award. Explore more about the intricate details and the story behind this unique Construction Toy now.

ToyBox Construction Toy

Resources for Journalists

Press Kit Downloads

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Press Releases

Read the official press release announcing ToyBox as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the ToyBox Construction Toy's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to ToyBox at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning ToyBox Construction Toy.


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UNIST (Ulsan Institute of Science & Technology), the brand behind James Self's award-winning work ToyBox Construction Toy, exemplifies the success that social design brands can achieve through the A' Design Award. By winning the Silver A' Design Award, UNIST (Ulsan Institute of Science & Technology) has demonstrated its commitment to good design, innovation, and creative excellence.
UNIST (Ulsan Institute of Science & Technology)

"ToyBox Construction Toy" - Silver A' Design Award Winner


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James Self

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