Blue Goose
Blue Goose Product Packaging by SID LEE is a winner of the 2014 Platinum A' Design Award in Packaging Design.
Blue Goose is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs.
Explore This Amazing WorkBlue Goose Product Packaging
SID LEE Toronto developed the brand identity and packaging design for Blue Goose, a Canadian-based organic and natural food company that specializes in high quality beef, chicken and fish. Design inspiration came from visiting a Blue Goose farm in British Columbia; seeing the land, the environment, and how well the animals were being treated. The brand’s story is embedded in all aspects of its identity and packaging, with the use of hand-drawn illustrations to provide a rich and detailed representation of the natural environment and excellent conditions in which the animals were raised.
Featured Design
Blue Goose by SID LEE
Core Functionality
Product Packaging
Accolades
Packaging Design Award Winner in 2014.
Platinum Winner
Blue Goose Product Packaging
Blue Goose is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs. Platinum winners are marvels of creation, testaments to the limits of intellectual creativity, and demonstrate the unmatched professionalism and genius of their designers. These designs are expected to be the most renowned works that define the aesthetics of an era, contribute to the well-being of society, and push the boundaries of art, science, design, and technology. Blue Goose exhibits a transcendent level of excellence and unequivocally makes the world a better place with its advantageous and worthwhile characteristics. Blue Goose is a Platinum A' Design Award-winning work that triggers desires, inspires, excites, delights, and sparks great joy.
Winner Client
Sid Lee
Sid Lee is a global creative team of 600 professionals crafting innovative consumer experiences to drive value for top-tier brands. They have grown into one of the most multidisciplinary firms in the world offering a unique holistic marketing approach. They are co-owned by Cirque du Soleil, making for a powerful partnership that fuels their ability to deliver memorable experiences driven by creativity. They work for clients in over 20 countries from their ateliers in Montreal, Amsterdam, Paris, Toronto, and New York. www.sidlee.com
Read The Inside Story
Discover in-depth story of the Blue Goose , a Product Packaging designed by the highly esteemed SID LEE, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Product Packaging now.
Blue Goose Product PackagingResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for Blue Goose , including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Blue Goose Product Packaging.
Press Releases
Read the official press release announcing Blue Goose as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Blue Goose Product Packaging's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Blue Goose at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Blue Goose Product Packaging.
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Sid Lee
"Blue Goose Product Packaging" - Platinum A' Design Award Winner
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