Silver Logo

Heart of Attraction

Heart of Attraction Interactive Installation Art by Zhecheng Xu is a winner of the 2024 Silver A' Design Award in Installation Design.

Heart of Attraction is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.

Explore This Amazing Work

Heart of Attraction Interactive Installation Art by Zhecheng Xu Silver Installation Design Award Winner 2024

Heart of Attraction Interactive Installation Art

This work is an art work inspired by chaos. It shows the beauty and complexity of chaotic system through glass laser engraving technology. The audience is not only able to appreciate the visual charm of the work, but also can intimately interact with the concept of chaos through the gesture interactivity of the lighting. The interactive art experience takes the audience on a thoughtful journey of exploration, blending art, science and philosophy to bring visual and emotional enjoyment to the audience.

Heart of Attraction Interactive Installation Art by Zhecheng Xu Silver Installation Design Award Winner 2024
Silver Installation Design Award Winner 2024 Heart of Attraction Interactive Installation Art
Heart of Attraction designed by Zhecheng Xu
Heart of Attraction - Silver Installation Design Award Winner
Zhecheng Xu's Heart of Attraction Interactive Installation Art
Silver Installation Design Award Winner 2024 Heart of Attraction Interactive Installation Art
Heart of Attraction designed by Zhecheng Xu
Heart of Attraction - Silver Installation Design Award Winner
Zhecheng Xu's Heart of Attraction Interactive Installation Art

Featured Design

Heart of Attraction by Zhecheng Xu

Core Functionality

Interactive Installation Art

Accolades

Installation Design Award Winner in 2024.


Silver Logo

Silver Winner

Heart of Attraction Interactive Installation Art

Heart of Attraction is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Heart of Attraction is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Heart of Attraction is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.


Winner Client

Nanjing University of the Arts

Nanjing University of the Arts

Nanjing University of the Arts, located in Nanjing, Jiangsu Province, is the only comprehensive art university in Jiangsu Province, and is also the earliest independent establishment of higher art university in China and continues to this day


Heart of Attraction Interactive Installation Art by Zhecheng Xu Silver Installation Design Award Winner 2024

Read The Inside Story

Discover in-depth story of the Heart of Attraction, an Interactive Installation Art designed by the highly esteemed Zhecheng Xu, awarded with the very prestigious A' Interactive, Experiential and Immersive Design Installations Award. Explore more about the intricate details and the story behind this unique Interactive Installation Art now.

Heart of Attraction Interactive Installation Art

Resources for Journalists

Press Kit Downloads

Download the comprehensive press kit for Heart of Attraction, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Heart of Attraction Interactive Installation Art.

Press Releases

Read the official press release announcing Heart of Attraction as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Heart of Attraction Interactive Installation Art's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Heart of Attraction at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Heart of Attraction Interactive Installation Art.


Learn More

Discover the power of good design.

Learn More

Elevate Your Installation Brand with the A' Design Award

Gain Global Recognition, Boost Credibility, and Attract New Customers and Media to Your Installation Design

  • Showcase your best installation design work to a global audience
  • Gain credibility and trust with prestigious awards
  • Benefit from extensive media coverage and exposure
  • Attract new customers and partners
  • Receive expert feedback and evaluation
Enter Your Installation Brand Now
Nanjing University of the Arts, the brand behind Zhecheng Xu's award-winning work Heart of Attraction Interactive Installation Art, exemplifies the success that installation design brands can achieve through the A' Design Award. By winning the Silver A' Design Award, Nanjing University of the Arts has demonstrated its commitment to good design, innovation, and creative excellence.
Nanjing University of the Arts

"Heart of Attraction Interactive Installation Art" - Silver A' Design Award Winner


Discover Now

Designer's Portfolio

Explore other works by Zhecheng Xu

Zhecheng Xu

Category Exploration

Explore Installation Award.

Installation Award

Join A' Design Award

Feel Good with A' Design Award : It's completely FREE to sign up for an account, Without any obligations to upload a design or nominate a work. Uploading your work is FREE, and you keep your copyrights. Getting a Preliminary Score is FREE and confidential, with no obligations to nominate. If you decide to nominate, there's a one-time fee to have your work voted by grand jury panel. If you win, there are no contractually obliged "winner fees". The comprehensive A' Design Prize is provided FREE to winners!

Sign-Up for Free Now Discover A' Design Prize

Preliminary Deadline Ends in:

Days
Hours
Minutes
Seconds

Don't miss the opportunity to get a FREE Preliminary Score for your design!

Get Your Free Preliminary Score Now

Register now to receive:

  • Indicative and free preliminary scores
  • Additional jury feedback and suggestions
  • Opportunity to improve your presentation

The registration process is simple:

  1. Create a free account
  2. Upload your design for free
  3. Receive your Preliminary Score within a few days