Paula
Paula Storage Rack by Bingyue Zhu is a winner of the 2024 Iron A' Design Award in Furniture Design.
Paula is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.
Explore This Amazing WorkPaula Storage Rack
After covid 19, people have more pursuit of nature and want to have a kind of freedom psychologically. Of course, they also want a more relaxed and comfortable atmosphere in their home life. Furniture products are no longer limited to a certain home space, and flexible products are favored by more people. Paula can be used in a variety of ways by changing horizontally or vertically to meet the needs of users in multiple scenarios. With its precise size and lightweight appearance, it is suitable for a variety of space scenarios, making home space no longer limited.
Featured Design
Paula by Bingyue Zhu
Core Functionality
Storage Rack
Accolades
Furniture Design Award Winner in 2024.
Iron Winner
Paula Storage Rack
Paula is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Paula is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Paula is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Winner Designer
Bingyue Zhu
China's emerging furniture designer-Ren Yu, he is an interesting furniture designer, loves life, and has always been passionate about new things. For Ren Yu, design is not an empty concept, let alone a popular element. It is an insight into rooted life. Expressing his own thinking through design; for design, in addition to form and function, he seeks the beauty of the text of the product, trying to create a dialogue with the user through the product.
View Winner ProfileWinner Client
Ziel Home Furnishing Technology Co., Ltd.,
Ziel Home Furnishing Technology Co., Ltd., was founded in 2007, is a dynamic cross-border e-commerce enterprises. The company is headquartered in Zhengzhou, Greentown, Germany, Ruhr District, Ramshad, Los Angeles, California, Japan, Osaka set up branches, forming "1 3" international architecture system, specializing in furniture home, pet outdoor products research and development and sales. Has the "SONGMICS","VASAGLE","FEANDREA" three major brands.
Read The Inside Story
Discover in-depth story of the Paula, a Storage Rack designed by the highly esteemed Bingyue Zhu, awarded with the very prestigious A' Furniture Design Award. Explore more about the intricate details and the story behind this unique Storage Rack now.
Paula Storage RackResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for Paula, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Paula Storage Rack.
Press Releases
Read the official press release announcing Paula as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Paula Storage Rack's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Paula at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Paula Storage Rack.
Elevate Your Furniture Brand with the A' Design Award
Gain Global Recognition, Boost Credibility, and Attract New Customers and Media to Your Furniture Design
- Showcase your best furniture design work to a global audience
- Gain credibility and trust with prestigious awards
- Benefit from extensive media coverage and exposure
- Attract new customers and partners
- Receive expert feedback and evaluation
Ziel Home Furnishing Technology Co., Ltd.,
"Paula Storage Rack" - Iron A' Design Award Winner
Discover Now
Join A' Design Award
Feel Good with A' Design Award : It's completely FREE to sign up for an account, Without any obligations to upload a design or nominate a work. Uploading your work is FREE, and you keep your copyrights. Getting a Preliminary Score is FREE and confidential, with no obligations to nominate. If you decide to nominate, there's a one-time fee to have your work voted by grand jury panel. If you win, there are no contractually obliged "winner fees". The comprehensive A' Design Prize is provided FREE to winners!
Sign-Up for Free Now Discover A' Design PrizePreliminary Deadline Ends in:
Don't miss the opportunity to get a FREE Preliminary Score for your design!
Get Your Free Preliminary Score NowRegister now to receive:
- Indicative and free preliminary scores
- Additional jury feedback and suggestions
- Opportunity to improve your presentation
The registration process is simple:
- Create a free account
- Upload your design for free
- Receive your Preliminary Score within a few days