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Mission Sleep Fitness

Mission Sleep Fitness Recap Campaign by Jisoo Sim is a winner of the 2023 Bronze A' Design Award in Advertising, Marketing and Communication Design.

Mission Sleep Fitness is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness.

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Mission Sleep Fitness Recap Campaign by Jisoo Sim Bronze Advertising, Marketing and Communication Design Award Winner 2023

Mission Sleep Fitness Recap Campaign

Eight Sleep launched their 2022 Year in Sleep: Mission Sleep Fitness. This is Eight Sleep's spin on a yearly recap campaign where members can see all their sleep data for 2022 in a galactic design. Their members had their data showcased as a story in the app, and had options to share the unique avatars they received based on all their health and sleep metrics. The main challenge designers faced was contextualizing sleep and health data in a fun and engaging way while staying true to the science and being plain language enough for any outsider to understand.

Mission Sleep Fitness Recap Campaign by Jisoo Sim Bronze Advertising, Marketing and Communication Design Award Winner 2023
Bronze Advertising, Marketing and Communication Design Award Winner 2023 Mission Sleep Fitness Recap Campaign
Mission Sleep Fitness designed by Jisoo Sim
Mission Sleep Fitness - Bronze Advertising, Marketing and Communication Design Award Winner
Jisoo Sim's Mission Sleep Fitness Recap Campaign
Bronze Advertising, Marketing and Communication Design Award Winner 2023 Mission Sleep Fitness Recap Campaign
Mission Sleep Fitness designed by Jisoo Sim
Mission Sleep Fitness - Bronze Advertising, Marketing and Communication Design Award Winner
Jisoo Sim's Mission Sleep Fitness Recap Campaign

Featured Design

Mission Sleep Fitness by Jisoo Sim

Core Functionality

Recap Campaign


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Bronze Winner

Mission Sleep Fitness Recap Campaign

Mission Sleep Fitness is a Bronze A' Design Award winner, a much prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Mission Sleep Fitness is expected to be a highly-regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Mission Sleep Fitness splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.


Winner Designer

Jisoo Sim

Jisoo Sim is a Design Lead at Eight Sleep in New York. She specializes in Creative and Art Direction, Motion Design, UX/UI Design, illustration, developing and implementing design systems and solutions. She cares about forging experiences that better people’s lives.

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Winner Client

Eight Sleep

Eight Sleep

Eight Sleep is the world's first sleep fitness company with a mission to fuel human potential through optimal sleep. Their hardware, software, and AI technologies power pro athletes and everyday high performers around the globe, including snowboarding sensation and Olympic Gold-Medalist Red Gerard, the world’s fittest man 2021 CrossFit Games Winner Justin Medeiros, and the 8X Formula One Champion, Mercedes-AMG PETRONAS Formula One Team. Eight Sleep was named one of Fast Company's Most Innovative Companies in 2019 & 2022. The company was also recognized two years in a row by TIME's “Best Inventions of the Year.” Eight Sleep is available for purchase in North America (the United States and Canada), throughout the United Kingdom, Europe (Belgium, France, Germany, Italy, Netherlands, and Spain), and Australia via eightsleep.com.


Mission Sleep Fitness Recap Campaign by Jisoo Sim Bronze Advertising, Marketing and Communication Design Award Winner 2023

Read The Inside Story

Discover in-depth story of the Mission Sleep Fitness, a Recap Campaign designed by the highly esteemed Jisoo Sim, awarded with the very prestigious A' Advertising, Marketing and Communication Design Award. Explore more about the intricate details and the story behind this unique Recap Campaign now.

Mission Sleep Fitness Recap Campaign

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Press Kit Downloads

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Press Releases

Read the official press release announcing Mission Sleep Fitness as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Mission Sleep Fitness Recap Campaign's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Mission Sleep Fitness at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Mission Sleep Fitness Recap Campaign.


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Eight Sleep, the brand behind Jisoo Sim's award-winning work Mission Sleep Fitness Recap Campaign, exemplifies the success that advertising, marketing and communication design brands can achieve through the A' Design Award. By winning the Bronze A' Design Award, Eight Sleep has demonstrated its commitment to good design, innovation, and creative excellence.
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"Mission Sleep Fitness Recap Campaign" - Bronze A' Design Award Winner


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