Light
Light Jessture Womenswear Collection by Jessica Zhengjia Hu is a winner of the 2021 Iron A' Design Award in Fashion, Apparel and Garment Design.
Light is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.
Explore This Amazing WorkLight Jessture Womenswear Collection
This collection transforms the idea of Light in both physical and psychological aspects. The quality of brightness is emphasized by manipulating contrast of different low saturated tones and colors. Light fabrics are used to provide gentle and comfortable feelings. Creative structures and detachable pockets, lapels, and strapped corset, allow the looks to be more variable. Garments can reflect the interactions between the wearers' psychological emotions and their physical environment. The goal is to encourage the wearers to express their own aesthetics and styles fearlessly.
Featured Design
Light by Jessica Zhengjia Hu
Core Functionality
Jessture Womenswear Collection
Accolades
Fashion, Apparel and Garment Design Award Winner in 2021.
Iron Winner
Light Jessture Womenswear Collection
Light is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Light is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Light is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Winner Designer
Jessica Zhengjia Hu
Designer Jessica Hu believes that one should not just work for a living, but work for passion and love. For Jessica, design is a bridge connecting art, mind and our daily life. Design improves our living utility and happiness by transforming amazing thoughts and ideas into reality. By taking the advantage of experience and knowledge from the past, capability and potential from the present, we will be able to create brighter future with the power of design. With the passion for art and life, Jessica keeps forging ahead on the way to discover more of the beauty and infinite possibilities of this world.
View Winner ProfileWinner Client
Jessture, LLC
Founded in New York, Jessture is a contemporary casual womenswear brand pioneered by Chinese entrepreneur and independent designer Jessica Hu. The motivation behind the brand was sparked by a desire to introduce simple, comfortable and chic clothing to the modern day women. Massimo Vignelli, an Italian designer once said, “Minimalism is not a style, it is an attitude, a way of being. It's fundamental reaction against noise, visual noise, disorder, vulgarity. Minimalism is the pursuit of the essence of things not the appearance.” With the idea of minimalism, we want our products to have simple elements and minimalist appearance, giving wearers enough freedom to show their own attitude and their innate beauty. We believe clothing is a type of "media" for people to express their true selves. “Less is more”, by offering simple products with attitude and essence, our goal is to provide a "media" for our customers to create their own unique fashion styles. You are the person who defines your own personalities and styles. It doesn’t matter what you wear, all that matters is who you are. Please join us to celebrate your true beauty, and define your own fashion styles. "Your gesture (Jessture) is your own style."
Read The Inside Story
Discover in-depth story of the Light, a Jessture Womenswear Collection designed by the highly esteemed Jessica Zhengjia Hu, awarded with the very prestigious A' Fashion, Apparel and Garment Design Award. Explore more about the intricate details and the story behind this unique Jessture Womenswear Collection now.
Light Jessture Womenswear CollectionResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for Light, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Light Jessture Womenswear Collection.
Press Releases
Read the official press release announcing Light as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Light Jessture Womenswear Collection's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Light at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Light Jessture Womenswear Collection.
Elevate Your Fashion Brand with the A' Design Award
Gain Global Recognition, Boost Credibility, and Attract New Customers and Media to Your Fashion, Apparel and Garment Design
- Showcase your best fashion, apparel and garment design work to a global audience
- Gain credibility and trust with prestigious awards
- Benefit from extensive media coverage and exposure
- Attract new customers and partners
- Receive expert feedback and evaluation
Jessture, LLC
"Light Jessture Womenswear Collection" - Iron A' Design Award Winner
Discover Now
Join A' Design Award
Feel Good with A' Design Award : It's completely FREE to sign up for an account, Without any obligations to upload a design or nominate a work. Uploading your work is FREE, and you keep your copyrights. Getting a Preliminary Score is FREE and confidential, with no obligations to nominate. If you decide to nominate, there's a one-time fee to have your work voted by grand jury panel. If you win, there are no contractually obliged "winner fees". The comprehensive A' Design Prize is provided FREE to winners!
Sign-Up for Free Now Discover A' Design PrizePreliminary Deadline Ends in:
Don't miss the opportunity to get a FREE Preliminary Score for your design!
Get Your Free Preliminary Score NowRegister now to receive:
- Indicative and free preliminary scores
- Additional jury feedback and suggestions
- Opportunity to improve your presentation
The registration process is simple:
- Create a free account
- Upload your design for free
- Receive your Preliminary Score within a few days