Underforest: Select
Underforest: Select Brand Identity by Yi-Jen Tu is a winner of the 2021 Silver A' Design Award in Graphics, Illustration and Visual Communication Design.
Underforest: Select is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.
Explore This Amazing WorkUnderforest: Select Brand Identity
The project, in hand with the government, built the leading brand of "Underforest: Select" for the under-forest economy. Through image integration and packaging specification, designers reduce material costs without compromising quality, strengthen the brand identity and raise the values for their products. The branding colors are forest-green and matte gold. Forest-green portrays the abundant natural resources in the woods, and the matte gold represents the economic potential of the under-forest economy.
Featured Design
Underforest: Select by Yi-Jen Tu
Core Functionality
Brand Identity
Accolades
Graphics, Illustration and Visual Communication Design Award Winner in 2021.
Silver Winner
Underforest: Select Brand Identity
Underforest: Select is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Underforest: Select is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Underforest: Select is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.
Winner Designer
Yi-Jen Tu
In order to manage the national forest and achieve the goal of management for multiple uses, the Chiayi Forest District Office headquarters consists of 4 Ranger Stations. To facilitate public access to services, the Chiayi Forest District Office is located in Chiayi city, and Ranger Stations have been established in locations where the most services are needed, front-line implementing units. Besides, we also administer Alishan National Forest Recreation Area and Aogu Wetlands Forest Park: Alishan National Forest Recreation Area- In the early days, Alishan was one of the three major logging areas. Since then, Alishan has been developed based on environmental conservation and forest recreational facilities. Historical remains such as the Old Tree Stump, Lumber Collecting Post, and Tree Spirit Pagoda, and Alishan forest railway all vividly portray stories from early generations.There are a huge variety of flowers, trees, and wildlife inside, it’s one of most tourists visiting place under Forestry Bureau. The landscape in the Aogu Wetland Forest Park is famous on consists of wetlands, sandbars, fish farms, plantations and farmland. it provides wetlands wildlife habitat The wetlands are being developed as an area for environmental education and conservation work.
View Winner ProfileWinner Client
Chiayi Forest District Office - Forestry Bureau
In order to manage the national forest and achieve the goal of management for multiple uses, the Chiayi Forest District Office headquarters consists of 4 Ranger Stations. To facilitate public access to services, the Chiayi Forest District Office is located in Chiayi city, and Ranger Stations have been established in locations where the most services are needed, front-line implementing units. Besides, we also administer Alishan National Forest Recreation Area and Under-forest Economy: Alishan National Forest Recreation Area- In the early days, Alishan was one of the three major logging areas. Since then, Alishan has been developed based on environmental conservation and forest recreational facilities. Historical remains such as the Old Tree Stump, Lumber Collecting Post, and Tree Spirit Pagoda, and Alishan forest railway all vividly portray stories from early generations. There are a huge variety of flowers, trees, and wildlife inside, it’s one of most tourists visiting place under Forestry Bureau. Under-forest Economy policy includes three products: honey products, log-cultivated shiitake mushrooms, and Taiwan jewel orchid. In order to ensure the differentiation of the under-forest economy products from those of other regions and to strengthen the overall image of our brand identity, Under forest: Select is the basic identification system of the under-forest economy logo.
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Discover in-depth story of the Underforest: Select, a Brand Identity designed by the highly esteemed Yi-Jen Tu, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique Brand Identity now.
Underforest: Select Brand IdentityResources for Journalists
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Press Releases
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Media Showcase
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Chiayi Forest District Office - Forestry Bureau
"Underforest: Select Brand Identity" - Silver A' Design Award Winner
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