Utsuroi
Utsuroi Sake Packaging by Maho Sekizuka is a winner of the 2025 Silver A' Design Award in Packaging Design.
Utsuroi is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.
Explore This Amazing WorkUtsuroi Sake Packaging
The design of this set of three Daiginjo aged sake bottles combines innovative slit-animated packaging with artisanal craftsmanship. The dynamic logo transitions illustrate the brewing years of 2004, 2012, and 2019, while the act of opening symbolizes the sake's aging process. Clear varnish and silver foil seals enhance the unique amber hues of each vintage. Balancing elegance and cost efficiency, the minimalist design highlights the intrinsic beauty of sake, offering a profound and timeless experience for recipients.
Featured Design
Utsuroi by Maho Sekizuka
Core Functionality
Sake Packaging
Accolades
Packaging Design Award Winner in 2025.
Silver Winner
Utsuroi Sake Packaging
Utsuroi is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Utsuroi is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Utsuroi is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.
Winner Designer
Maho Sekizuka
A designer from Kamo City, Niigata Prefecture. After graduating from high school, they studied visual design at Kuwasawa Design School and spent 10 years working as a graphic designer in Tokyo. Later, they returned to their hometown, engaging in activities to preserve and promote traditional papermaking techniques while acquiring the skills to produce "Kamo Paper." Currently, they work as a designer at Prograf Co., Ltd., offering comprehensive direction that integrates design, printing, and paper processing. They are committed to creating value for society through designs that emphasize regional characteristics and diversity.
View Winner ProfileWinner Client
Takeda Shuzo Co., Ltd.
Takeda Shuzo Co., Ltd., a distinguished sake brewery based in Joetsu City, Niigata Prefecture, has been crafting exceptional sake for generations. Its flagship brand, "Katafune," is renowned for its harmonious balance of rich, rounded sweetness and a clean, refreshing finish. The brewery's strategic location near the coastal sand dunes ensures the use of naturally filtered, high-quality water, contributing to the exceptional characteristics of its sake. Takeda Shuzo remains dedicated to upholding the traditions of sake production while leveraging the unique environmental advantages of its region.
Winner Brand
Prograf
Prograf Co., Ltd. in Sanjo City, Niigata, is a design-focused printing company. Leveraging advanced techniques and strong design skills, it excels in creating high-value original works.
View Brand ProfileRead The Inside Story
Discover in-depth story of the Utsuroi, a Sake Packaging designed by the highly esteemed Maho Sekizuka, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Sake Packaging now.
Utsuroi Sake PackagingResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing Utsuroi as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Utsuroi Sake Packaging's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Utsuroi at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Utsuroi Sake Packaging.
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Takeda Shuzo Co., Ltd.
"Utsuroi Sake Packaging" - Silver A' Design Award Winner
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