Arsoy means artist, and you can see its relation with Yosra. They want to change Design education methods to cultivate an entrepreneurial mindset. Design-Entrepreneurship is the neglected core in IRAN that Arsoy intends to pay attention to it. As Arsoy founder, I I did both my master’s and bachelor’s degree in Industrial Design at the College of Fine Arts at University of Tehran (first ranked university in my country). Not only was I among the top 1% in the national university entrance exam, I also was the first-ranking student during the whole years of my studies (GPA 4 out of 4). I was also awarded the exceptionally talented students’ scholarship for my Master’s program, and I received the talented graduates’ award during the same years. Furthermore, I was chosen as an outstanding researcher-student, hence a scholarship from the National Elite Foundation of Iran to pursue my education in Ph.D. in Entrepreneurship.