Profile: Wei Kang |
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This is your public profile, to edit it click here or view your hidden cabinet to modify or upload designs.About Wei Kang : Wei is a product designer and product owner specializing in AI applications that deliver measurable business outcomes. She is a pragmatic, results-driven problem-solver who ties product decisions directly to tangible performance metrics.
Wei developed her own product principle, JiuGongGe, a nine-grid design thinking framework that integrates conditions, business, and people. The method requires mapping who, where, when, how they feel, and how they arrived there across each lane to extract contextual insights and position product strategy and execution.
She has applied this framework to multiple AI products, including AI ordering systems, AI CRM for merchants, and AI for pet hardware and services. Using this methodology, Wei has designed products used by millions of users and generated over $4M in revenue.
ORGANIZATION:Wei developed her own product principle, JiuGongGe, a nine-grid design thinking framework that integrates conditions, business, and people. The method requires mapping who, where, when, how they feel, and how they arrived there across each lane to extract contextual insights and position product strategy and execution.
She has applied this framework to multiple AI products, including AI ordering systems, AI CRM for merchants, and AI for pet hardware and services. Using this methodology, Wei has designed products used by millions of users and generated over $4M in revenue.
Menusifu Inc
EDUCATION:
2008, Fashion Designer, BA, Tsinghua University, BEIJING/CHINA.
2019, Product Designer, MPS, New York University, NEW YORK/USA
EXPERIENCE:
2024-Present, AI Product Lead, Menusifu Inc, NEW YORK/USA.
2021-2024, Product Designer, Verneek Inc, NEW YORK/USA
2021-2021, Product Designer, JLL, SHANGHAI/CHINA
2017-2019, Product Designer, Wrino, BEIJING/CHINA
AWARDS:
2024, Shortlist, Communication Art/Illustration, NEW YORK/USA
PRESS APPEARANCES:
2024, Illustration, LA WEEKLY, https://www.laweekly.com/cross-disciplinary-explor
ation-wei-kangs-artistic-journey-and-innovative-pr
actices/, February, NEW YORK/USA
2024, Illustration, NEW YORK WEEKLY, https://nyweekly.com/lifestyle/wei-kang-using-art-
as-a-medium-illustration-never-ends/, March, NEW YORK/USA
2024, "100 dogs' New Year wishes", Art Daily, January, NEW YORK/USA
2024, Illustration, NEW YORK WEEKLY, https://nyweekly.com/entertainment/artist-wei-kang
-urges-support-for-boris-horton-with-touching-dog-
centric-artwork/, February, NEW YORK/USA
LANGUAGE SKILLS:
English(Near Native)
Chinese(Native)
COMPUTER LITERACY:
Adobe Illustrator, Advanced.
Adobe Photoshop, Advanced.
Figma, Advanced.
MEMBERSHIPS & ASSOCIATIONS:
2024, AIGA, NEW YORK/USA
2024, Society of Illustrators, NEW YORK/USA
JURY MEMBERSHIPS:
2025, World Brand Design Society, NEW YORK/USA
HOBBIES:
Rock climbing, Watercolor, Animation
CLIENTELE:
2024, Small Door Vet, Dog Illustration Event
2024, Boris & Horton, Dog Illustration Event
2021, JLL, Designed a new interface for the property valuation platform
WEB SITE:
https://www.wei.design/
PORTFOLIO URL:
https://www.wei.design/
REGISTRATION DATE:
2025-09-19 21:08:00
COUNTRY/REGION:
United States of America
ACCOUNT TYPE:
Professional
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