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Interview with Hisu Jeong

Home > Designer Interviews > Hisu Jeong

Editor Frank Scott (FS) from DesignPRWire has interviewed designer Hisu Jeong (HJ) for A’ Design Awards and Competition. You can access the full profile of Hisu Jeong by clicking here.

Interview with Hisu Jeong at Wednesday 14th of June 2017
Hisu Jeong
FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
HJ: Since I was young, I’d like to paint and make something with my hands. Because of the experience, now I could successfully become a design. As a designer, I hope all the things become designs.

FS: Can you tell us more about your company / design studio?
HJ: We operate a tea company and we have a design institute with copywriter and director team inside.

FS: What is "design" for you?
HJ: It could be expressed that a new dress for a product to make it sold.

FS: What kinds of works do you like designing most?
HJ: I prefer environmental things good for the nature and people.

FS: What is your most favorite design, could you please tell more about it?
HJ: Grand Comfort LC2 chair, it’s a comfortable chair as its name means ‘grand comfort’ . we everyday use chair whether it’s short or long. So I think that’s a great design for users’ comfort.

FS: What was the first thing you designed for a company?
HJ: We developed story-telling tea with great effort on the Royal Orchard.

FS: What is your favorite material / platform / technology?
HJ: I most prefer drawing techniques with a concept and it’s the core technique of our brand.

FS: When do you feel the most creative?
HJ: After meditation, I concentrate to make good creativity.

FS: Which aspects of a design do you focus more during designing?
HJ: Usage and concept suitable for the design.

FS: What kind of emotions do you feel when you design?
HJ: I design as I’m giving new dress.

FS: What kind of emotions do you feel when your designs are realized?
HJ: As I proceed design or watch my design actualized, I’m feeling happy and alive.

FS: What makes a design successful?
HJ: Retaining Original and commercial balance.

FS: When judging a design as good or bad, which aspects do you consider first?
HJ: I firstly consider the design is good for human or harmful for the nature.

FS: From your point of view, what are the responsibilities of a designer for society and environment?
HJ: I have a responsibility to retain past things for the future.

FS: How do you think the "design field" is evolving? What is the future of design?
HJ: Definitely design can be more and more comfortable and simple and it will be developed in a direction of human and nature friendly way.

FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition?
HJ: The 2015 Korean Tour Product Exhibition was the last exhibition and will soon be seen as a new entry.

FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
HJ: I have many motivation from historical heritages and develop the motivation to my originality.

FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
HJ: My design approach is capturing the nature of a thing and connect past, present and the furue in a perspective. That’s my design style.

FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
HJ: Korean history and heritage motivate me in my idea and direction and made me realize that the nature never changes even though the time changes.

FS: How do you work with companies?
HJ: The owner and director of my company.

FS: What are your suggestions to companies for working with a designer? How can companies select a good designer?
HJ: Various experience building is important as well as designing sense.

FS: Can you talk a little about your design process?
HJ: Propose, market research, making design concept, making drafts, edit and fix, completion.

FS: What are 5 of your favorite design items at home?
HJ: Chair, sofa, book, pottery and cosmetics.

FS: Can you describe a day in your life?
HJ: Two domains of time with my family and time in a job with my colleagues.

FS: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
HJ: Having Many experience and knowing history. They are great power for designing motivation.

FS: From your perspective, what would you say are some positives and negatives of being a designer?
HJ: The positive aspect is having habits that looking things in various perspective and the negative point is I have to take a lot in my mind.

FS: What is your "golden rule" in design?
HJ: Utilizing knowledge and insight properly.

FS: What skills are most important for a designer?
HJ: Making emotion to be effective output.

FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
HJ: Mac, illustrator and Photoshop

FS: Designing can sometimes be a really time consuming task, how do you manage your time?
HJ: Usually I try to lead time. When I’m tired, take a rest, when motivated, work so I try to work naturally.

FS: How long does it take to design an object from beginning to end?
HJ: It need From 2 weeks to 4 weeks.

FS: What is the most frequently asked question to you, as a designer?
HJ: It’s hard to except original questions like is it effective? Beautiful?

FS: What was your most important job experience?
HJ: Strong proposing power and concept matching with its nature.

FS: Who are some of your clients?
HJ: People who enjoys drinking tea or people who doesn’t enjoy much but still drinks on daily basis.

FS: What type of design work do you enjoy the most and why?
HJ: I enjoy design work of that harmonizes people and environment.

FS: What are your future plans? What is next for you?
HJ: I am planning to design everyday product with decent convenience and fancifulness.

FS: Do you work as a team, or do you develop your designs yourself?
HJ: Director and design developer.

FS: Do you have any works-in-progress being designed that you would like to talk about?
HJ: The chair I answered on 5th question.

FS: How can people contact you?
HJ: I could give you fast response when you contact me on rh360@hanmail.net

FS: Any other things you would like to cover that have not been covered in these questions?
HJ: Because of many questions, I looked back myself as a designer and there will be no other better questions so it’s not necessary to add more.


FS: Thank you for providing us with this opportunity to interview you.

A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.


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