Hands on Search Future Advertising by AID-DCC Inc. / Katamari Inc.

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DESIGN DETAILS
DESIGN NAME:
Hands on Search

PRIMARY FUNCTION:
Future Advertising

INSPIRATION:
To create the future of the Internet.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
We had invented Hands On Search, which is a tangible search through the combination of the search engine and a 3D printer. Items could be searched verbally and the item would automatically come out of the machine as a miniature model of the searched item. We offered this first to people who need sense of touch the most, the visually impaired. 3D data were gathered from individuals and corporations who wanted to be involved in this project. This allowed the children at schools for the visually impaired to have more experiences.

OPERATION / FLOW / INTERACTION:
This Hands On Search machine is introduced and affiliated by University of Tsukuba. To touch is important for children with visual disabilities and we explained to the children in a simple manner the system. We tried to make it fun by including a quiz.

PROJECT DURATION AND LOCATION:
The project started in June 2013 and it launches in Sep 2013. And this project has not finished. This search machine will be used in the future as long as there is demands and needs.

FITS BEST INTO CATEGORY:
Interface and Interaction Design

PRODUCTION / REALIZATION TECHNOLOGY:
It collaborates with existing voice-activated search. By creating open-sourced Hands on Search database, everyone can post and submit new data to store in this database. Then these data link with a 3D printer to produce physical creations. The printing design image is people (student) want to touch so it shapes as soft and a little unique. The concept was a cloud, like the ones in the sky and the ones in modern computing. It can connect to the Internet and create anything.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width1050mm x Depth 600mm X Height 1300mm It designs same hight as primary school students so that it leads students want to touch it freely.

TAGS:
Yahoo, 3D, printer, tangible, search, database, future, visually impaired, education

RESEARCH ABSTRACT:
A team conducted a questionnaire to special needs education schools for the Visually Impaired. We figured out a direction of 3D model needs and demands for untouchable figures of unrealistically size or danger. Therefore, the project decide to use open-sourced could database so that it allows to gather a number of data from all over the world. By conducting pre research, the previous visual and auditory search has changed to a tangible search. Furthermore, we turned the Hands On Search into open source software and this can currently be downloaded and used across the world.

CHALLENGE:
The biggest challenge was to provide a same experience to the Visually Impaired to understand all creatures that are existing on the planet with 3D printing figures. Those searched and printed 3D figures are may not provide enough information to them. By understanding our biggest challenge, a user experience design was one of another issue we faced. The design needed to be a user friendly to them i.e. the simplest interface with 2 bottoms. Its challenge also effected on a hard-ware design to express a cloud.

ADDED DATE:
2014-02-27 09:55:20

TEAM MEMBERS (22) :
Creative Director: Kazuaki Hashida / Kyosuke Taniguchi, Planner: Shota Hatanaka / Chiharu Shimizu / Yusuke Tominaga, Technical Director: Saqoosha, 3D Printing Director: Takayuki Kitai, Designer: Yuichi Takatani / Kenjiro Nakayama, Design Engineer: You Tanaka, Developer: Saqoosha / Kenji Mori / Yuka Hatae, System Engineer: Takanobu Izukawa, Assistant Developer: Kiki Hasegawa, Sound Designer: Masashi Ohashi, Producer: Kenichi Seki / Keitaro Kamijo, Assistant Producer: Kojiro Matsumoto, Movie Director: Hiroshi Kondo, Movie Producer: Toshiyuki Takei, Production Manager: Takahide Uchibori, Camera: Ryosuke Toyama / Takahide Uchibori / Hiroshi Kondo, Mixer: Akari Tatsumi, Music:AUDIO FORCE, Event Producer : Hiroaki Sakai, PR Director : Takashi Uno / Saeko Kawano, Agency Producer : Ken Okada and

IMAGE CREDITS:
AID-DCC Inc. / Katamari Inc., 2013.

Visit the following page to learn more: http://sawareru.jp/en/
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Yahoo Japan Corporation

PROFILE:
About Yahoo! JAPAN Yahoo! JAPAN, operated by Yahoo Japan Corporation, is a leading Internet brand and one of the most trafficked Internet destinations in Japan. Yahoo! JAPAN seeks to provide online products and services essential to users’ lives, and offers a full range of tools and marketing solutions for businesses to connect with Internet users in Japan. Yahoo! JAPAN is headquartered in Tokyo, Japan.

NOMINATION DETAILS

Hands On Search Future Advertising by Aid-dcc Inc./Katamari Inc is a Nominee in Differently Abled and Seniors' Assistance Design Category.

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AWARD DETAILS

Hands On Search Future Advertising by Aid-dcc Inc./Katamari Inc is Winner in Differently Abled and Seniors' Assistance Design Category, 2013 - 2014.



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