Joshua
Joshua Brand Identity by Jimmy Chew is a winner of the 2019 Iron A' Design Award in Graphics, Illustration and Visual Communication Design.
Joshua is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.
Explore This Amazing WorkJoshua Brand Identity
The visual communication designed for Joshua brand, from logo, colors, posters, iconography, collaterals, website and retail design have been designed to permeate positive feelings of strength, love and joy. Drawing inspiration from the Joshua tree, the logo identity is a hybrid of the Joshua’s tree silhouette and umbrella. The form of an umbrella has been adapted into the logo identity to represent the unity and strength of the family to brave the storms of life together & the fact that this small business is a simple livelihood for the family of three.
Featured Design
Joshua by Jimmy Chew
Core Functionality
Brand Identity
Accolades
Graphics, Illustration and Visual Communication Design Award Winner in 2019.
Iron Winner
Joshua Brand Identity
Joshua is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Joshua is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Joshua is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Winner Designer
Jimmy Chew
With more than 22 years of experience in the design industry with experience in UX / UI design, branding, visual communications & packaging design, the combination of multi-disciplinary backgrounds has equipped Jimmy with unique sets of skills ideally positioned to meet the needs of all clientele. Specialising in UI/UX Design (Weapons System, Communications & Dashboard Design) & Branding, proudest moment for Jimmy has been to use his UX/UI designs, creative thinking & skillsets to collaborate with Republic of Singapore Navy, Singapore Armed Forces, Singapore Civil Defence Force & Singapore's Satellite System to aid & benefit his country. His overseas collaborations also include UI/UX support for startups in United States collaborating with United States of Veteran Affairs.
View Winner ProfileWinner Client
Joshua
Joshua carries a myriad of kids labels from all over the world. Focusing on colorful and playful styles for kids, the designs reflect modern aesthetics and quality craftsmanship. The brand, named after the owner's baby, represents strength (also with influence from spirit of Joshua tree), love & joy. the brand is emotively developed with love that time with our kids has to be relished.
Winner Brand
Hartwork
Hartwork is a digital and brand experience firm in Singapore. Adept in strong visual taste and intuition with design experiences in processes and design thinking, Hartwork focuses on delivering world-class design solutions & experiences to solve real
View Brand ProfileRead The Inside Story
Discover in-depth story of the Joshua, a Brand Identity designed by the highly esteemed Jimmy Chew, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique Brand Identity now.
Joshua Brand IdentityResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for Joshua, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Joshua Brand Identity.
Press Releases
Read the official press release announcing Joshua as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Joshua Brand Identity's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Joshua at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Joshua Brand Identity.
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Joshua
"Joshua Brand Identity" - Iron A' Design Award Winner
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