NFLxFIT
NFLxFIT Event Visual System Design by C.J. Yeh and Christie Shin is a winner of the 2018 Silver A' Design Award in Graphics, Illustration and Visual Communication Design.
NFLxFIT is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs.
Explore This Amazing WorkNFLxFIT Event Visual System Design
The primary visual element in this design system is "shield x dot," which was inspired by the logos of the two main brands, the National Football League (NFL) and the Fashion Institute of Technology (FIT). The secondary element is a grey pattern consists of iconic shapes extracted from all 32 NFL team logos. The core design concept is to create a sophisticated unification of the visual identity from all organizations involved through a symphony of shapes. This event identity system was designed for the NFLxFIT Visual Identity Design Exhibition and Award Ceremony.
Featured Design
NFLxFIT by C.J. Yeh and Christie Shin
Core Functionality
Event Visual System Design
Accolades
Graphics, Illustration and Visual Communication Design Award Winner in 2018.
Silver Winner
NFLxFIT Event Visual System Design
NFLxFIT is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. NFLxFIT is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. NFLxFIT is a vastly envied creation that evokes desires, introduces positive feelings, and sparkles amazement and wonderment.
Winner Designer
C.J. Yeh and Christie Shin
Cynda Media Lab is an award-winning transdisciplinary design studio. We specialize in branding, motion graphics, app/web design, and experience design. We believe design is creativity with purpose, and the best design solution is a result of research, exploration, and obsessive attention to details. At Cynda Media Lab, we ask “why,” explore “what if,” and always have the courage to try the “why not.”
View Winner ProfileWinner Client
National Football League
The National Football League (NFL) is a professional American football league consisting of 32 teams, divided equally between the National Football Conference (NFC) and the American Football Conference (AFC). The NFL is one of the four major professional sports leagues in North America, and the highest professional level of American football in the world.
Winner Brand
Cynda Media Lab
Cynda Media Lab is an award-winning transdisciplinary design studio. We specialize in branding, motion graphics, app/web design, and experience design.
View Brand ProfileRead The Inside Story
Discover in-depth story of the NFLxFIT, an Event Visual System Design designed by the highly esteemed C.J. Yeh and Christie Shin, awarded with the very prestigious A' Graphics, Illustration and Visual Communication Design Award. Explore more about the intricate details and the story behind this unique Event Visual System Design now.
NFLxFIT Event Visual System DesignResources for Journalists
Press Kit Downloads
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Press Releases
Read the official press release announcing NFLxFIT as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the NFLxFIT Event Visual System Design's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to NFLxFIT at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning NFLxFIT Event Visual System Design.
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National Football League
"NFLxFIT Event Visual System Design" - Silver A' Design Award Winner
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