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Beats Tag

Beats Tag Bendable BT speaker by Hyungju Do and Jihye Lee is a winner of the 2018 Golden A' Design Award in Digital and Electronic Device Design.

Beats Tag is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs.

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Beats Tag Bendable BT speaker by Hyungju Do and Jihye Lee Golden Digital and Electronic Device Design Award Winner 2018

Beats Tag Bendable BT speaker

No stress, No hassle for music. It started from basic geometry form, behavior listening to music. Therefore speakers need to adapt to the using environment. We thought Portable speakers would be as soft as fabric. Beats tag is not only contains the texture of the fabric but also, flexibly band like real Fabric. Moreover, It can be changed 4 different type - hanger type / stand type / clip type & standard flat type depending on the listening environment. Plus, We designed the interface simply and easily to use so that it can be easily operated with one hand without looking.

Beats Tag Bendable BT speaker by Hyungju Do and Jihye Lee Golden Digital and Electronic Device Design Award Winner 2018
Golden Digital and Electronic Device Design Award Winner 2018 Beats Tag Bendable BT speaker
Beats Tag designed by Hyungju Do and Jihye Lee
Beats Tag - Golden Digital and Electronic Device Design Award Winner
Hyungju Do and Jihye Lee's Beats Tag Bendable BT speaker
Golden Digital and Electronic Device Design Award Winner 2018 Beats Tag Bendable BT speaker
Beats Tag designed by Hyungju Do and Jihye Lee
Beats Tag - Golden Digital and Electronic Device Design Award Winner
Hyungju Do and Jihye Lee's Beats Tag Bendable BT speaker

Featured Design

Beats Tag by Hyungju Do and Jihye Lee

Core Functionality

Bendable BT speaker

Accolades

Digital and Electronic Device Design Award Winner in 2018.


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Golden Winner

Beats Tag Bendable BT speaker

Beats Tag is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Beats Tag is expected to be a praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Beats Tag creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.


Winner Client

LG electronics

In the development and manufacture of electronic goods, mobile communication devices and home appliances, LG electronics is the global company leading the market in TV, mobile phones, air conditioners and washers and refrigerators. LG Electronics has four business units: Home Entertainment, Mobile Communications, Home Appliances & Air Solutions, and Vehicle Components.


Beats Tag Bendable BT speaker by Hyungju Do and Jihye Lee Golden Digital and Electronic Device Design Award Winner 2018

Read The Inside Story

Discover in-depth story of the Beats Tag, a Bendable BT speaker designed by the highly esteemed Hyungju Do and Jihye Lee, awarded with the very prestigious A' Digital and Electronic Device Design Award. Explore more about the intricate details and the story behind this unique Bendable BT speaker now.

Beats Tag Bendable BT speaker

Resources for Journalists

Press Kit Downloads

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Press Releases

Read the official press release announcing Beats Tag as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Beats Tag Bendable BT speaker's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Beats Tag at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Beats Tag Bendable BT speaker.


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LG electronics, the brand behind Hyungju Do and Jihye Lee's award-winning work Beats Tag Bendable BT speaker, exemplifies the success that digital and electronic device design brands can achieve through the A' Design Award. By winning the Golden A' Design Award, LG electronics has demonstrated its commitment to good design, innovation, and creative excellence.
LG electronics

"Beats Tag Bendable BT speaker" - Golden A' Design Award Winner


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Designer's Portfolio

Explore other works by Hyungju Do and Jihye Lee

Hyungju Do and Jihye Lee

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