Profile: Carmen Von Achs

About Carmen Von Achs : It is a well-known fact that creative people do not talk best about themselves, however well their work expresses who they are. Carmen had studied fine arts and worked in the digital world and in the fashion industry. The common denominator was a strong sense of graphics, a disciplined and an original approach to detail. Carmen has launched for Cursed a campaign that is entirely different from standard book industry practice. She took the infinite potential offered by GAFA (Google, Apple, Facebook, Amazon) to create and share Estrange Reality universe. She handled it the entire Cursed project, the marketing and the distribution of the titles for sale and the result is an original, clever, articulate and seamless work. It pleased her that people read her books, liked them and recommended them, until she was part of the top 100 of Amazon sales. She realized she had a community and could reach out to offer them an immersive experience in her world.