Cura Investment Office Interior design by Leo Zhu

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DESIGN DETAILS
DESIGN NAME:
Cura Investment Office

PRIMARY FUNCTION:
Interior design

INSPIRATION:
The main feature of the lobby draws on the idea of view borrowing in Chinese architecture and facilitates better interaction between the conference room and the lobby. The circle symbolizes fullness and abundance; the Italian fish-belly white marble highlights the perfect combination of the freehand style in Chinese art and the meaning of wealth. Master Guanzhong Wu’s oil painting, which combines the East and the West, fittingly manifests such lasting appeal and charm.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Our proprietor, Zhong Cheng Group, is a real-estate company famous nationwide specializing in financial investment. The overall image of the company is that of a fiancial enterprise which is sound and stable. The designer thus seeks a lexicon of design and inner logic in keeping with this mission and prerequisite. The end result is to find a convincing balace among the intertwing of spatial massing, and a spatial rhythm among the points, lines and planes.

OPERATION / FLOW / INTERACTION:
In this masterpiece, the designer turns to both modernity and tradition, and refines elements which have been consistent in Chinese culture, giving a glimpse of reality through expressing feelings. Through the design, the designer finds a form of logic to express, thereby neither cutting off traditional culture from modern life, nor replicating a mere cultural symbol.

PROJECT DURATION AND LOCATION:
Shanghai, China

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
The main feature of the lobby draws on the idea of view borrowing in Chinese architecture and facilitates better interaction between the conference room and the lobby. The circle symbolizes fullness and abundance; the Italian fish-belly white marble highlights the perfect combination of the freehand style in Chinese art and the meaning of wealth. Master Guanzhong Wu's oil painting, which combines the East and the West, fittingly manifests such lasting appeal and charm.

SPECIFICATIONS / TECHNICAL PROPERTIES:
1500 SQ meter

TAGS:
CURA Investment Office, Office Design

RESEARCH ABSTRACT:
The design of the conference room takes into account the needs of receiving guests in a clubhouse. With the prerequisite of meeting basic conferencing needs, it also enriches the spatial layering. The processing of the ceilings and the walls, in particular, combines the basic elements of the beauty of Chinese antiquity and modern materials, making CURA Investment Office unadorned but not simple.

CHALLENGE:
The logo of the enterprise is in the shape of a key in a traditional Chinese pattern, and is meant to open the door of fortune for its clients. Through ingenious transformation, the design incorporates this element into the space in different forms, such as screens, wall partitions, ceilings or even light fixtures, allowing the clients and other viewers to find a clear sense of belonging in the uniqueness of the space.

ADDED DATE:
2019-02-23 13:54:45

TEAM MEMBERS (1) :
Leo Zhu

IMAGE CREDITS:
CB Space Design

PATENTS/COPYRIGHTS:
CB Space Design

Visit the following page to learn more: https://cbdesign-group.com/2018/11/29/%E4%B8% AD%E5%9F%8E%E8%


CLIENT/STUDIO/BRAND DETAILS
NAME:
Shanghai Cura Investment Management Co., Ltd.

PROFILE:
上海中城联盟投资管理股份有限公司是国内历史最长的房地产私募投资管理机构。2013年8月成为中国证券投资基金业协会资产管理类特别会员。公司将资本建设与产品建设并举,对外开拓市场,对内强化组织。拓展业务板块,丰富基金和投资产品,提供专业化、多样化的房地产金融服务,打造跨越金融与房地产、私募与公募、国内与国际投资的桥梁。



NOMINATION DETAILS

Cura Investment Office Interior Design by Leo Zhu is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Cura Investment Office Interior Design by Leo Zhu is Winner in Interior Space and Exhibition Design Category, 2018 - 2019.



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