Sucle Spray Package by Minsuk Kim

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DESIGN DETAILS
DESIGN NAME:
Sucle

PRIMARY FUNCTION:
Spray Package

INSPIRATION:
Sucle is produce for the artistic activities of graffiti artists. Graffiti art is focused on the fact that it is more resistant, but has an identity of visual only graffiti. While best expressing the artistic field of graffiti, Sucle trying to support graffiti art through a visual identity, and provide a spray for graffiti artists.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Sucle is a spray package for young graffiti artists. Designating the symbol of artistic activity of the graffiti artist as resistance, and focusing on positive resistance message. Sucle uses 6 materials with messages of aesthetic defiance to express the resistance of the art sector of graffiti. This is the result of trying to express the key word of resistance of young graffiti artists more metaphorical and artistically.

OPERATION / FLOW / INTERACTION:
Sucle is made up of two packages. Large packages attach handles to consider portability for graffiti art, and it contain a total of six basic color spray small packages. A small package of Sucle, due to the characteristics of spray use, in consideration of the fact that the appearance of the spray is easily dirty, and the package storing the spray also becomes dirty, it is designed not to end in disposable but to be continuously stored and in consideration of the usability, Sucle spray has simplified the opening and closing process by using a magnet.

PROJECT DURATION AND LOCATION:
The project started in March 2018 in South Korea and finished in July 2018 in South Korea.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Digital Printing on thick paper in consideration of active graffiti art activities, and texture paper used to express the visual identity of graffiti art.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The large package is 240mm x 160mm x 170mm. The small package is 60mm x 60mm x 120mm.

TAGS:
Spray, Graffiti, Young Artist, Resists

RESEARCH ABSTRACT:
It represents an art of constant resistance, and the best way to describe the history of graffiti was by the concept of resistance. The spray from other companies has provided consumers with a deeper philosophical message of consumption compared to the typical style of graffiti art or using simple, intuitive graphics. This was because I targeted younger artists for this products.

CHALLENGE:
The biggest challenge was to choose subjects while avoiding the material that contained the message of direct resistance, finding the material that meant philosophical resistance.

ADDED DATE:
2018-07-13 12:34:30

TEAM MEMBERS (1) :


IMAGE CREDITS:
Image #1: Designer Minsuk Kim, 2018
Image #2: Designer Minsuk Kim, 2018
Image #3: Designer Minsuk Kim, 2018
Image #4: Designer Minsuk Kim, 2018
Image #5: Designer Minsuk Kim, 2018



CLIENT/STUDIO/BRAND DETAILS
NAME:
MinsukKim

PROFILE:
MinsukKim focus on messages that are carried by a wide range of materials. To show what's invisible, to look at what's so fascinating, to see what's not being shown, to see what kind of visual visualization is about when deep thoughts are revealed out of the world.



NOMINATION DETAILS

Sucle Spray Package by Minsuk Kim is a Nominee in Packaging Design Category.

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AWARD DETAILS

Sucle Spray Package by Minsuk Kim is Winner in Packaging Design Category, 2018 - 2019.



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